IT'S MAGIC! Trademark
Trademark Overview
On Sunday, October 26, 2025, a trademark application was filed for IT'S MAGIC! with the United States Patent and Trademark Office. The USPTO has given the IT'S MAGIC! trademark a serial number of 99463178. The federal status of this trademark filing is REGISTERED as of Tuesday, May 26, 2026. This trademark is owned by Brookledge Corporation. The IT'S MAGIC! trademark is filed in the Education & Entertainment Services category with the following description:
Entertainment services in the nature of live performances of magic and theatrical performances
General Information
| Serial Number | 99463178 |
| Word Mark | IT'S MAGIC! |
| Filing Date | Sunday, October 26, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 26, 2026 |
| Registration Number | 8272320 |
| Registration Date | Tuesday, May 26, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 7, 2026 |
Trademark Statements
| Goods and Services | Entertainment services in the nature of live performances of magic and theatrical performances |
| Pseudo Mark | IT IS MAGIC |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, October 26, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Friday, May 3, 1957 |
| First Use In Commerce Date | Friday, May 3, 1957 |
Trademark Owner History
| Party Name | Brookledge Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Barbara, CA 93109
US |
| Party Name | Brookledge Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Barbara, CA 93109
US |
| Party Name | Brookledge Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Barbara, CA 93109
US |
Trademark Events
| Event Date | Event Description |
| Sunday, October 26, 2025 | NEW APPLICATION ENTERED |
| Monday, October 27, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, November 4, 2025 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Tuesday, November 4, 2025 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Friday, March 6, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 11, 2026 | ASSIGNED TO EXAMINER |
| Wednesday, March 11, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 1, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 7, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 7, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 26, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 26, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, May 26, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, May 26, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
