IT'S HAIR PERFUME. BUT BETTER Trademark
Trademark Overview
On Tuesday, September 9, 2025, a trademark application was filed for IT'S HAIR PERFUME. BUT BETTER with the United States Patent and Trademark Office. The USPTO has given the IT'S HAIR PERFUME. BUT BETTER trademark a serial number of 99382035. The federal status of this trademark filing is REGISTERED as of Tuesday, April 21, 2026. This trademark is owned by Kitsch LLC. The IT'S HAIR PERFUME. BUT BETTER trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Perfume
General Information
| Serial Number | 99382035 |
| Word Mark | IT'S HAIR PERFUME. BUT BETTER |
| Filing Date | Tuesday, September 9, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 21, 2026 |
| Registration Number | 8220164 |
| Registration Date | Tuesday, April 21, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 3, 2026 |
Trademark Statements
| Goods and Services | Perfume |
| Pseudo Mark | IT IS HAIR PERFUME BUT BETTER |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 9, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, March 14, 2025 |
| First Use In Commerce Date | Friday, March 14, 2025 |
Trademark Owner History
| Party Name | Kitsch LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90004
US |
| Party Name | Kitsch LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90004
US |
| Party Name | Kitsch LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90004
US |
Trademark Events
| Event Date | Event Description |
| Tuesday, September 9, 2025 | NEW APPLICATION ENTERED |
| Tuesday, September 9, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, January 29, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 30, 2026 | ASSIGNED TO EXAMINER |
| Friday, February 6, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 25, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 3, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 3, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 21, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 21, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
