
| Serial Number | 99338252 |
| Word Mark | IT'S GOOD, TRULY! |
| Filing Date | Thursday, August 14, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, May 19, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 9, 2026 |
| Pseudo Mark | IT IS GOOD TRULY |
| Goods and Services | Drinking water; Purified drinking water |
| Description of Mark | The mark consists of the stylized wording "IT'S GOOD, TRULY!" with the word "IT'S" appearing before the word "GOOD," followed by a comma, and the word "TRULY!" appearing thereafter, ending with an exclamation mark. The wording is in a distinctive script-style font. |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 14, 2025 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, May 1, 2024 |
| First Use In Commerce Date | Wednesday, May 1, 2024 |
| Party Name | HELLO WATER LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | El Paso, TX 79936 US |
| Event Date | Event Description |
| Thursday, August 14, 2025 | NEW APPLICATION ENTERED |
| Thursday, August 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, December 30, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 30, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, December 31, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, January 6, 2026 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 6, 2026 | NON-FINAL ACTION E-MAILED |
| Tuesday, January 6, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, April 22, 2026 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Wednesday, April 22, 2026 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Thursday, April 23, 2026 | TEAS PETITION TO REVIVE RECEIVED |
| Thursday, April 23, 2026 | PETITION TO REVIVE-GRANTED |
| Thursday, April 23, 2026 | NOTICE OF REVIVAL - E-MAILED |
| Thursday, April 23, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, April 23, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 23, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, May 12, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |