IT'S FRESH. IT'S FRIENDLY. IT'S DIERBERGS. Trademark

Trademark Overview


On Tuesday, April 27, 2004, a trademark application was filed for IT'S FRESH. IT'S FRIENDLY. IT'S DIERBERGS. with the United States Patent and Trademark Office. The USPTO has given the IT'S FRESH. IT'S FRIENDLY. IT'S DIERBERGS. trademark a serial number of 78408533. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, October 17, 2025. This trademark is owned by Dierbergs Markets, Inc.. The IT'S FRESH. IT'S FRIENDLY. IT'S DIERBERGS. trademark is filed in the Advertising, Business and Retail Services category with the following description:

supermarket services
it's fresh. it's friendly. it's dierbergs.

General Information


Serial Number78408533
Word MarkIT'S FRESH. IT'S FRIENDLY. IT'S DIERBERGS.
Filing DateTuesday, April 27, 2004
Status800 - REGISTERED AND RENEWED
Status DateFriday, October 17, 2025
Registration Number2965181
Registration DateTuesday, July 5, 2005
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 12, 2005

Trademark Statements


Pseudo MarkIT IS FRESH. IT IS FRIENDLY. IT IS DIERBERGS.
Goods and Servicessupermarket services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, May 5, 2004
Primary Code035
First Use Anywhere DateWednesday, April 14, 2004
First Use In Commerce DateWednesday, April 14, 2004

Trademark Owner History


Party NameDierbergs Markets, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressChesterfield, MO 63017

Party NameDierbergs Markets, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressChesterfield, MO 630061070

Party NameDierbergs Markets, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressChesterfield, MO 630061070

Trademark Events


Event DateEvent Description
Wednesday, May 5, 2004NEW APPLICATION ENTERED
Monday, November 22, 2004ASSIGNED TO EXAMINER
Monday, November 29, 2004NON-FINAL ACTION WRITTEN
Monday, November 29, 2004NON-FINAL ACTION E-MAILED
Wednesday, December 15, 2004TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 15, 2004CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, December 17, 2004TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 5, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 7, 2005ASSIGNED TO LIE
Monday, January 10, 2005LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 23, 2005NOTICE OF PUBLICATION
Tuesday, April 12, 2005PUBLISHED FOR OPPOSITION
Tuesday, July 5, 2005REGISTERED-PRINCIPAL REGISTER
Monday, October 20, 2008TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 1, 2011TEAS SECTION 8 & 15 RECEIVED
Wednesday, July 13, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, July 13, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, July 13, 2011NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, July 1, 2015TEAS SECTION 8 & 9 RECEIVED
Friday, July 24, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 24, 2015REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, July 24, 2015REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, July 24, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, June 26, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, June 26, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 8, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, April 8, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, April 8, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 8, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 8, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 5, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, June 26, 2025TEAS SECTION 8 & 9 RECEIVED
Friday, October 17, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, October 17, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, October 17, 2025REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Friday, October 17, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED