IT’S ALL IN THE BISCUIT Trademark
Trademark Overview
On Friday, September 26, 2025, a trademark application was filed for IT’S ALL IN THE BISCUIT with the United States Patent and Trademark Office. The USPTO has given the IT’S ALL IN THE BISCUIT trademark a serial number of 99414314. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, September 26, 2025. This trademark is owned by Faith & Flour LLC. The IT’S ALL IN THE BISCUIT trademark is filed in the Staple Food Products category with the following description:
Bakery goods
General Information
| Serial Number | 99414314 |
| Word Mark | IT’S ALL IN THE BISCUIT |
| Filing Date | Friday, September 26, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, September 26, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Bakery goods |
| Description of Mark | The mark consists of an orange circle with distressed edges, containing the stylized wording “It’s All In THE BISCUIT.” The wording “It’s All In” appears in white slanted cursive font near the top of the circle, the wording “THE” appears straight in white uppercase letters in the middle, and the wording “BISCUIT” appears straight in larger white uppercase letters at the bottom. |
| Indication of Colors claimed | The color(s) Orange, White is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "BISCUIT" |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 26, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Monday, November 14, 2022 |
| First Use In Commerce Date | Monday, November 14, 2022 |
Trademark Owner History
| Party Name | Faith & Flour LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Summerville, SC 29485 |
Trademark Events
| Event Date | Event Description |
| Friday, September 26, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, September 26, 2025 | NEW APPLICATION ENTERED |
