IT'S ALL ABOUT CHOICES Trademark
Trademark Overview
On Friday, June 24, 2022, a trademark application was filed for IT'S ALL ABOUT CHOICES with the United States Patent and Trademark Office. The USPTO has given the IT'S ALL ABOUT CHOICES trademark a serial number of 97475068. The federal status of this trademark filing is FOURTH EXTENSION - GRANTED as of Friday, July 11, 2025. This trademark is owned by Capsoil Technologies Inc.. The IT'S ALL ABOUT CHOICES trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Make-up sets; Moisturizing body lotions; Moisturizing creams; Oil baths for hair care; Shampoo-conditioners; Shampoos; Aromatherapy sprays comprised of essential oils; Aromatic oils; Aromatic oils for the bath; Baby shampoo; Bar soap; Bath cream; Bath oil; Body cream; Body oil; Body oils; Cartridges sold filled with essential oils for electronic cigarettes; Cosmetic oils; Disposable oral vaporizers for smoking purposes sold filled with essential oils; Electronic cigarette liquid (e-liquid) comprised of essential oils; Essential oils; Essential oils for flavoring beverages; Essential oils for flavoring tobacco; Essential oils for personal use; Ethereal oils; Face oils; Facial cream; Facial make-up; Hair conditioner; Hair moisturizers; Hair shampoo; Hair shampoos and conditioners; Hair weave shampoo-conditioners; Hand cream; Massage oil; Natural soap bars; Natural essential oils; Night cream; Non-medicated, non-veterinary grooming preparations in the nature of pet shampoo and conditioner...
General Information
| Serial Number | 97475068 |
| Word Mark | IT'S ALL ABOUT CHOICES |
| Filing Date | Friday, June 24, 2022 |
| Status | 733 - FOURTH EXTENSION - GRANTED |
| Status Date | Friday, July 11, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 16, 2023 |
Trademark Statements
| Pseudo Mark | IT IS ALL ABOUT CHOICES |
| Goods and Services | Make-up sets; Moisturizing body lotions; Moisturizing creams; Oil baths for hair care; Shampoo-conditioners; Shampoos; Aromatherapy sprays comprised of essential oils; Aromatic oils; Aromatic oils for the bath; Baby shampoo; Bar soap; Bath cream; Bath oil; Body cream; Body oil; Body oils; Cartridges sold filled with essential oils for electronic cigarettes; Cosmetic oils; Disposable oral vaporizers for smoking purposes sold filled with essential oils; Electronic cigarette liquid (e-liquid) comprised of essential oils; Essential oils; Essential oils for flavoring beverages; Essential oils for flavoring tobacco; Essential oils for personal use; Ethereal oils; Face oils; Facial cream; Facial make-up; Hair conditioner; Hair moisturizers; Hair shampoo; Hair shampoos and conditioners; Hair weave shampoo-conditioners; Hand cream; Massage oil; Natural soap bars; Natural essential oils; Night cream; Non-medicated, non-veterinary grooming preparations in the nature of pet shampoo and conditioner; Oral vaporizer cartridges sold filled with essential oils for smoking purposes; Oral vaporizers for smoking purposes sold filled with essential oils; Oral vaporizers, sold filled with essential oils, for smoking purposes; Perfume oils; Scented oils; Skin cream; Skin moisturizer; Skin moisturizing gel |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 13, 2022 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Capsoil Technologies Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90015 |
| Party Name | Capsoil Technologies Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90015 |
Trademark Events
| Event Date | Event Description |
| Tuesday, June 28, 2022 | NEW APPLICATION ENTERED |
| Wednesday, July 13, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, April 6, 2023 | ASSIGNED TO EXAMINER |
| Thursday, April 6, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 26, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 11, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, May 16, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 16, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, January 11, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, January 11, 2024 | SOU EXTENSION 1 FILED |
| Thursday, January 11, 2024 | SOU EXTENSION 1 GRANTED |
| Saturday, January 13, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, July 10, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, July 11, 2024 | SOU EXTENSION 2 GRANTED |
| Thursday, July 11, 2024 | SOU EXTENSION 2 FILED |
| Thursday, July 11, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, January 13, 2025 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, January 14, 2025 | SOU EXTENSION 3 GRANTED |
| Tuesday, January 14, 2025 | SOU EXTENSION 3 FILED |
| Thursday, July 10, 2025 | SOU TEAS EXTENSION RECEIVED |
| Thursday, July 10, 2025 | SOU EXTENSION 4 FILED |
| Friday, July 11, 2025 | SOU EXTENSION 4 GRANTED |
| Friday, July 11, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, March 3, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
