| Serial Number | 79192647 |
| Word Mark | ITALIANS DO IT BETTER |
| Filing Date | Friday, May 20, 2016 |
| Status | 706 - SECTION 71 ACCEPTED |
| Status Date | Thursday, September 5, 2024 |
| Registration Number | 5343164 |
| Registration Date | Tuesday, November 28, 2017 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 12, 2017 |
| Goods and Services | [ Flour and cereal preparations, namely, cereal based snack food; noodles; ] pasta; [ rice; cooked dishes based on the aforesaid goods, namely, prepared entrees consisting primarily of pasta or rice; risotto; ] sauces; tomato sauce; [ coffee; coffee-based beverages; bread; rusks; pastry and confectionery; cakes; buns; pancakes; edible ices; sandwiches; pizzas; ] cocktail biscuits [ ; spices; food spices; salt; pepper; mustard; vinegar; tomato ketchup; mayonnaise; honey; flavoring or seasoning products for food, namely, food flavorings being non-essential oils and seasonings; preserved garden herbs as seasonings ] |
| Description of Mark | The mark consists of an image of a raised tensed arm in flesh color with red fingernails holding a silver fork with yellow pasta in red tomato sauce with a gray shadow. There is a red line and at the bottom of the image and the words "ITALIANS DO IT BETTER" appear in black on the forearm. The color white appears in the background. |
| Goods and Services | Preserved [ , frozen, dried and cooked fruit and ] vegetables; [ charcuterie; ready-made or cooked dishes made with vegetables, fruits, meat, fish, namely, prepared entrees consisting primarily of vegetables, fruits, meat, and fish; cheese and dairy products, excluding ice cream, ice milk and frozen yogurt; peeled tomatoes; tomato paste; tomato purée; canned tomatoes; tomato juice for cooking; jellies; jams; compotes; ] edible oils [ and fats ] |
| Indication of Colors claimed | The colors black, white, red, silver, flesh, yellow and gray are claimed as a feature of the mark. |
| Goods and Services | [ Franchiser provided services, namely, business assistance in running or managing a commercial venture; demonstration of goods; organization of promotional activities for developing customer loyalty; organization of exhibitions for commercial or advertising purposes; dissemination of advertisements; public relations; retail store services, ] online retail store services [ and mail order catalog services ] featuring preserved [ , frozen, dried and cooked fruit and ] vegetables, [ charcuterie, ready-made or cooked dishes made with vegetables, fruits, meat and fish, cheese and dairy products, peeled tomatoes, tomato paste, tomato purée, canned tomatoes, tomato juice for cooking, jellies, jams, compotes, ] edible oils [ and fats ] , [ flour and preparations made from cereals, pasta, rice, noodles, food products made from flour or cereals, cooked dishes based on the aforesaid goods, risotto, ] sauces; tomato sauce, [ coffee, coffee-based beverages, bread, rusks, pastry and confectionery, cakes, buns, pancakes, edible ices, sandwiches, pizzas, ] cocktail biscuits, [ seed snacks, condiments, spices, food spices, salt, pepper, mustard, vinegar, tomato ketchup, mayonnaise, honey, flavoring or seasoning products for food, and preserved garden herbs, ] enabling customers to conveniently view and purchase those goods [ in retail stores, in a general catalog of goods, ] on a website, [ on television or on any other form of electronic telecommunications media ] excluding the transport thereof |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, October 5, 2016 |
| Primary Code | 029 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, October 5, 2016 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, October 5, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | ECCELLENZA ITALIANA |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 34 - NOT AVAILABLE |
| Address | PARIS F-75018 FR |
| Party Name | GOOD HOLDING, Société civile |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Party Name | CHICAMA, Société par actions simplifiéeà associé unique |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Party Name | GOOD HOLDING, Société civile |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Party Name | CHICAMA, Société par actions simplifiéeà associé unique |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Party Name | CHICAMA, Société par actions simplifiéeà associé unique |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Party Name | GOOD HOLDING, Société civile |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | FR |
| Event Date | Event Description |
| Tuesday, October 11, 2016 | APPLICATION FILING RECEIPT MAILED |
| Saturday, October 1, 2016 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Wednesday, October 5, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, October 5, 2016 | ASSIGNED TO EXAMINER |
| Thursday, October 13, 2016 | NON-FINAL ACTION WRITTEN |
| Friday, October 14, 2016 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Thursday, November 3, 2016 | REFUSAL PROCESSED BY MPU |
| Thursday, November 3, 2016 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Friday, November 18, 2016 | REFUSAL PROCESSED BY IB |
| Friday, April 28, 2017 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, April 28, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, April 28, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, April 28, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 26, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, May 26, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Friday, May 26, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, May 26, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Friday, May 26, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, June 13, 2017 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Thursday, August 3, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, July 13, 2017 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Thursday, August 3, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, August 3, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, August 3, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, August 3, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 23, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 12, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 12, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 28, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, February 28, 2018 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Saturday, March 10, 2018 | GENERIC MADRID TRANSACTION CREATED |
| Saturday, March 10, 2018 | GENERIC MADRID TRANSACTION SENT TO IB |
| Thursday, December 6, 2018 | CHANGE OF OWNER RECEIVED FROM IB |
| Friday, December 21, 2018 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Thursday, July 25, 2019 | CHANGE OF NAME/ADDRESS REC'D FROM IB |
| Friday, February 26, 2021 | NEW REPRESENTATIVE AT IB RECEIVED |
| Monday, November 28, 2022 | COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED |
| Friday, December 2, 2022 | NEW REPRESENTATIVE AT IB RECEIVED |
| Thursday, June 8, 2023 | CHANGE OF NAME/ADDRESS REC'D FROM IB |
| Tuesday, November 7, 2023 | TEAS SECTION 71 RECEIVED |
| Thursday, September 5, 2024 | NOTICE OF ACCEPTANCE OF SEC. 71 - E-MAILED |
| Monday, July 29, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, August 2, 2024 | POST REGISTRATION ACTION MAILED - SEC.71 |
| Thursday, August 29, 2024 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Thursday, September 5, 2024 | REGISTERED-SEC.71 ACCEPTED |
| Wednesday, August 20, 2025 | PARTIAL INVALIDATION OF REG EXT PROTECTION SENT TO IB |
| Wednesday, August 20, 2025 | INVALIDATION PROCESSED |
| Friday, September 12, 2025 | PARTIAL INVALIDATION PROCESSED BY THE IB |
| Monday, May 5, 2025 | PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED |