IT NOW! Trademark

Trademark Overview


On Tuesday, February 24, 2026, a trademark application was filed for IT NOW! with the United States Patent and Trademark Office. The USPTO has given the IT NOW! trademark a serial number of 99668319. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, February 24, 2026. This trademark is owned by ITAÚ UNIBANCO S.A.. The IT NOW! trademark is filed in the Insurance & Financial Services category with the following description:

Advisory, consultancy and information related to investment funds processing in the corporate sector; advisory, consultancy and specialized information related to private pension funds, namely, investment information; financial consultancy; financial management; financial information; financial affairs, namely, analysis services; monetary affairs, namely, financial information; financial analysis; investment funds consultation; administration services of financial affairs, namely, providing portfolio management services to others; consulting services in the field of business capitalization services; financial affairs and monetary affairs, namely, financial information, management and analysis services; financial information in the nature of rates of exchange; financial information provided by electronic means; financial information processing; financial information and advisory services; financial information and evaluations; financial information services provided on-line from a compu...
it now!

General Information


Serial Number99668319
Word MarkIT NOW!
Filing DateTuesday, February 24, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, February 24, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAdvisory, consultancy and information related to investment funds processing in the corporate sector; advisory, consultancy and specialized information related to private pension funds, namely, investment information; financial consultancy; financial management; financial information; financial affairs, namely, analysis services; monetary affairs, namely, financial information; financial analysis; investment funds consultation; administration services of financial affairs, namely, providing portfolio management services to others; consulting services in the field of business capitalization services; financial affairs and monetary affairs, namely, financial information, management and analysis services; financial information in the nature of rates of exchange; financial information provided by electronic means; financial information processing; financial information and advisory services; financial information and evaluations; financial information services provided on-line from a computer database or a global computer network, namely, providing information in the field of financial classification of companies and securities; financial research and information services; financial services, namely, providing information in the fields of foreign currency, commodities, financial derivatives, interest rate products, and equities via the internet and intranet systems; insurance and financial information and consultancy services; providing financial information; providing information and advice in the field of finance; providing information and research in the field of finance and financial investments; providing information in the field of financial stock and equity markets; providing investors with financial information; financial services, namely, investment advice, investment management, investment consultation; fund investment consultation; finance administration
Description of MarkThe mark consists of the stylized words "it now" followed by an exclamation point.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameITAÚ UNIBANCO S.A.
Party Type10 - Original Applicant
Legal Entity Type85 - NOT AVAILABLE
AddressCITY AND STATE OF SÃO PAULO
BR

Trademark Events


Event DateEvent Description
Tuesday, February 24, 2026NEW APPLICATION ENTERED
Tuesday, February 24, 2026APPLICATION FILING RECEIPT MAILED