| Serial Number | 99668319 |
| Word Mark | IT NOW! |
| Filing Date | Tuesday, February 24, 2026 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Saturday, June 27, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | IT NOW |
| Goods and Services | Advisory, consultancy and information related to investment funds processing in the corporate sector; advisory, consultancy and specialized information related to private pension funds, namely, investment information; financial consultancy; financial management; financial information; financial affairs, namely, analysis services; monetary affairs, namely, financial information; financial analysis; investment funds consultation; administration services of financial affairs, namely, providing portfolio management services to others; consulting services in the field of business capitalization services; financial affairs and monetary affairs, namely, financial information, management and analysis services; financial information in the nature of rates of exchange; financial information provided by electronic means; financial information processing; financial information and advisory services; financial information and evaluations; financial information services provided on-line from a computer database or a global computer network, namely, providing information in the field of financial classification of companies and securities; financial research and information services; financial services, namely, providing information in the fields of foreign currency, commodities, financial derivatives, interest rate products, and equities via the internet and intranet systems; insurance and financial information and consultancy services; providing financial information; providing information and advice in the field of finance; providing information and research in the field of finance and financial investments; providing information in the field of financial stock and equity markets; providing investors with financial information; financial services, namely, investment advice, investment management, investment consultation; fund investment consultation; finance administration |
| Description of Mark | The mark consists of the stylized words "it now" followed by an exclamation point. |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 24, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | ITAÚ UNIBANCO S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 85 - NOT AVAILABLE |
| Address | CITY AND STATE OF SÃO PAULO BR |
| Event Date | Event Description |
| Tuesday, February 24, 2026 | NEW APPLICATION ENTERED |
| Tuesday, February 24, 2026 | APPLICATION FILING RECEIPT MAILED |
| Monday, June 22, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 22, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, June 23, 2026 | ASSIGNED TO EXAMINER |
| Saturday, June 27, 2026 | NON-FINAL ACTION WRITTEN |
| Saturday, June 27, 2026 | NON-FINAL ACTION E-MAILED |
| Saturday, June 27, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |