IT JUST TASTES BETTER. NATURALLY. Trademark

Trademark Overview


On Tuesday, December 30, 2003, a trademark application was filed for IT JUST TASTES BETTER. NATURALLY. with the United States Patent and Trademark Office. The USPTO has given the IT JUST TASTES BETTER. NATURALLY. trademark a serial number of 78346345. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, November 9, 2015. This trademark is owned by Royal Crest Dairy, Inc.. The IT JUST TASTES BETTER. NATURALLY. trademark is filed in the Furniture Products, Meat & Processed Food Products, Light Beverage Products, Advertising, Business and Retail Services, and Transportation & Storage Services categories with the following description:

Non-metal containers for transporting milk

Fruit juices in general and drinking water

[ Retail grocery store, convenience store, and supermarket services; ] computerized on-line ordering services featuring grocery products

Home delivery services of goods, including milk, fruit juice, water, coffee, half and half milk and cream mixture, whipping cream, sour cream, cottage cheese, butter, vanilla, cream, eggs, egg nog, bread, cheese, nuts, cookie dough and dairy products

Milk, egg nog, dairy products excluding ice cream, ice milk and frozen yogurt
it just tastes better. naturally.

General Information


Serial Number78346345
Word MarkIT JUST TASTES BETTER. NATURALLY.
Filing DateTuesday, December 30, 2003
Status800 - REGISTERED AND RENEWED
Status DateMonday, November 9, 2015
Registration Number3101594
Registration DateTuesday, June 6, 2006
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 24, 2005

Trademark Statements


Goods and ServicesNon-metal containers for transporting milk
Goods and ServicesFruit juices in general and drinking water
Goods and Services[ Retail grocery store, convenience store, and supermarket services; ] computerized on-line ordering services featuring grocery products
Goods and ServicesHome delivery services of goods, including milk, fruit juice, water, coffee, half and half milk and cream mixture, whipping cream, sour cream, cottage cheese, butter, vanilla, cream, eggs, egg nog, bread, cheese, nuts, cookie dough and dairy products
Goods and ServicesMilk, egg nog, dairy products excluding ice cream, ice milk and frozen yogurt

Classification Information


International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateFriday, January 21, 2005
Primary Code020
First Use Anywhere DateTuesday, November 30, 2004
First Use In Commerce DateTuesday, November 30, 2004

International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, January 7, 2004
Primary Code029
First Use Anywhere DateTuesday, November 30, 2004
First Use In Commerce DateTuesday, November 30, 2004

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateWednesday, January 7, 2004
Primary Code032
First Use Anywhere DateTuesday, November 30, 2004
First Use In Commerce DateTuesday, November 30, 2004

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 7, 2004
Primary Code035
First Use Anywhere DateTuesday, November 30, 2004
First Use In Commerce DateTuesday, November 30, 2004

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateWednesday, January 7, 2004
Primary Code039
First Use Anywhere DateTuesday, November 30, 2004
First Use In Commerce DateTuesday, November 30, 2004

Trademark Owner History


Party NameRoyal Crest Dairy, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDenver, CO 80209

Party NameRoyal Crest Dairy, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDenver, CO 80209

Party NameRoyal Crest Dairy, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDenver, CO 80209

Trademark Events


Event DateEvent Description
Wednesday, January 7, 2004NEW APPLICATION ENTERED
Friday, July 16, 2004ASSIGNED TO EXAMINER
Wednesday, July 21, 2004NON-FINAL ACTION MAILED
Friday, January 14, 2005TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, January 14, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, January 21, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 26, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 28, 2005ASSIGNED TO LIE
Friday, January 28, 2005ASSIGNED TO LIE
Monday, January 31, 2005LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 4, 2005NOTICE OF PUBLICATION
Tuesday, May 24, 2005PUBLISHED FOR OPPOSITION
Tuesday, June 14, 2005EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, August 23, 2005EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Tuesday, October 4, 2005NOA MAILED - SOU REQUIRED FROM APPLICANT
Friday, March 24, 2006TEAS STATEMENT OF USE RECEIVED
Friday, March 24, 2006USE AMENDMENT FILED
Monday, April 10, 2006STATEMENT OF USE PROCESSING COMPLETE
Wednesday, April 12, 2006ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, April 14, 2006ASSIGNED TO LIE
Thursday, April 20, 2006LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, June 6, 2006REGISTERED-PRINCIPAL REGISTER
Tuesday, September 6, 2011TEAS SECTION 8 & 15 RECEIVED
Wednesday, September 28, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 29, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, September 29, 2011NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, June 6, 2015COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, September 28, 2015TEAS SECTION 8 & 9 RECEIVED
Monday, November 9, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, November 9, 2015REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, November 9, 2015REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, November 9, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, June 6, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, December 8, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, December 8, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 8, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED