IS IT CRAZY, OR IS IT LOVE? Trademark
Trademark Overview
On Tuesday, August 5, 2025, a trademark application was filed for IS IT CRAZY, OR IS IT LOVE? with the United States Patent and Trademark Office. The USPTO has given the IS IT CRAZY, OR IS IT LOVE? trademark a serial number of 99320782. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Friday, March 20, 2026. This trademark is owned by The Clorox Pet Products Company. The IS IT CRAZY, OR IS IT LOVE? trademark is filed in the Natural Agricultural Products category with the following description:
Cat litter; Animal litter
General Information
| Serial Number | 99320782 |
| Word Mark | IS IT CRAZY, OR IS IT LOVE? |
| Filing Date | Tuesday, August 5, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Friday, March 20, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Cat litter; Animal litter |
| Pseudo Mark | IS IT CRAZY OR IS IT LOVE |
Classification Information
| International Class | 031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt. |
| US Class Codes | 001, 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, August 5, 2025 |
| Primary Code | 031 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | The Clorox Pet Products Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Oakland, CA 94612 US |
Trademark Events
| Event Date | Event Description |
| Tuesday, August 5, 2025 | NEW APPLICATION ENTERED |
| Tuesday, August 5, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, December 12, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 18, 2025 | ASSIGNED TO EXAMINER |
| Thursday, December 18, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, December 18, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, December 18, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, February 24, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 24, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, February 24, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 20, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |