IQOS START HERE Trademark
Trademark Overview
On Wednesday, January 28, 2026, a trademark application was filed for IQOS START HERE with the United States Patent and Trademark Office. The USPTO has given the IQOS START HERE trademark a serial number of 99619449. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, January 28, 2026. This trademark is owned by Philip Morris Products S.A.. The IQOS START HERE trademark is filed in the Smoker's Products category with the following description:
Tobacco; tobacco substitutes; electronic cigarettes; oral vaporizers not for medical use; tobacco sticks, namely, a tobacco product of tubular shape consisting of a pre-portioned tobacco supply surrounded by a smokable encasing material; tobacco products for the purpose of being heated; devices for heating tobacco substitutes for the purpose of inhalation; devices for heating tobacco for the purpose of inhalation; liquid nicotine solutions for use in electronic cigarettes; cases and decorative covers for electronic cigarettes, oral vaporizing devices not for medical use, and devices for heating tobacco and tobacco substitutes for the purpose of inhalation
General Information
| Serial Number | 99619449 |
| Word Mark | IQOS START HERE |
| Filing Date | Wednesday, January 28, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, January 28, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Description of Mark | The mark consists of the term "IQOS" in black above the phrase "START HERE" in blue stylized lettering. Above the wording is a blue stylized triangular design with rounded edges containing a hollow circular center. Below the phrase "START HERE" is a black horizontal line with a blue downward-pointing chevron design in the center. The color white represents background and is not claimed as a feature of the mark. |
| Indication of Colors claimed | The color(s) blue and black is/are claimed as a feature of the mark. |
| Goods and Services | Tobacco; tobacco substitutes; electronic cigarettes; oral vaporizers not for medical use; tobacco sticks, namely, a tobacco product of tubular shape consisting of a pre-portioned tobacco supply surrounded by a smokable encasing material; tobacco products for the purpose of being heated; devices for heating tobacco substitutes for the purpose of inhalation; devices for heating tobacco for the purpose of inhalation; liquid nicotine solutions for use in electronic cigarettes; cases and decorative covers for electronic cigarettes, oral vaporizing devices not for medical use, and devices for heating tobacco and tobacco substitutes for the purpose of inhalation |
Classification Information
| International Class | 034 - Tobacco; smokers' articles; matches. |
| US Class Codes | 002, 008, 009, 017 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 28, 2026 |
| Primary Code | 034 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Philip Morris Products S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 33 - NOT AVAILABLE |
| Address | Neuchâtel 2000
CH |
Trademark Events
| Event Date | Event Description |
| Wednesday, January 28, 2026 | NEW APPLICATION ENTERED |
| Wednesday, January 28, 2026 | APPLICATION FILING RECEIPT MAILED |
