Trademark Overview
On Tuesday, August 29, 2006, a trademark application was filed for IQ with the United States Patent and Trademark Office. The USPTO has given the IQ trademark a serial number of 78962789. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Friday, August 24, 2007. This trademark is owned by DS-IQ, Inc.. The IQ trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:
Computer software for managing, tracking, analyzing, monitoring, measuring, reporting, and optimizing marketing campaigns; computer software for automating and executing the selling, consolidation, trading, measurement, placement and optimization of advertising, marketing, sales and ambiance media content, advertising slots, campaigns and airtime; computer software for use in digital media advertising and marketing campaigns; computer software for the delivery of advertising, marketing, sales and ambiance content; computer software for the analysis of consumer purchasing behavior with respect to marketing variables such as media, content, pricing, and the optimization, targeting, and scheduling of media content
Preparation of advertising, marketing and promotional materials and campaigns and consumer-directed digital content for others; market research and analysis; conducting marketing studies; marketing consulting services; compiling, analyzing and monitoring the performance, effectiveness and results of advertising, marketing and promotional materials and campaigns and consumer-directed digital content; providing business marketing information
Application service provider (ASP) services, namely, hosting computer software applications for managing, tracking, analyzing, monitoring, measuring, reporting, and optimizing marketing campaigns; application service provider services (ASP), namely, hosting computer software applications for automating the execution, measurement, placement and optimization of media content; application service provider (ASP) services, namely, hosting computer software applications for use in connection with digital media advertising campaigns; application service provider (ASP) services, namely, hosting computer software applications for the delivery of content over digital media devices and computers with respect to and for the analysis of consumer behavior, optimization, and targeting; computer software consulting services in connection with the foregoing services and in the fields of advertising and marketing