INVEST IN WHAT YOU KNOW BEST, PEOPLE Trademark

Trademark Overview


On Friday, September 1, 2023, a trademark application was filed for INVEST IN WHAT YOU KNOW BEST, PEOPLE with the United States Patent and Trademark Office. The USPTO has given the INVEST IN WHAT YOU KNOW BEST, PEOPLE trademark a serial number of 98160672. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Monday, November 25, 2024. This trademark is owned by Human Capital Corporation. The INVEST IN WHAT YOU KNOW BEST, PEOPLE trademark is filed in the Communication Services, Computer & Software Products & Electrical & Scientific Products, Clothing & Apparel Products, Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, Personal, and Legal & Social Services categories with the following description:

Entertainment services, namely, providing on-line, non-downloadable digital collectibles, namely, providing online non downloadable images, visual and audio recordings and games in the fields of sports, entertainment, fashion, and pop-culture; consulting services in the field of entertainment media production services; Entertainment services, namely, providing online non-downloadable images, visual and audio recordings and games in the fields of sports, entertainment, fashion, and pop-culture authenticated by non-fungible tokens; Fan clubs; Organizing and hosting of events in the fields of sports, entertainment, art, fashion and pop-culture for entertainment, cultural, and educational purposes; Entertainment services, namely, providing webcasts and podcasts in the fields of sports, entertainment, art, fashion and pop-culture; Providing a website featuring non-downloadable articles, videos, audio, and multimedia content featuring sports, entertainment, art, fashion and pop-culture

Downloadable goods authenticated by non-fungible tokens, namely, downloadable multimedia files containing artwork, text, audio, video, and games in the fields of sports, entertainment, fashion, and pop-culture; Downloadable computer software for manipulating digital audio information for use in audio media applications; digital media hubs; digital media servers; digital media streaming devices; Digital media, namely, downloadable multimedia files containing artwork, text, audio, video and games the fields of sports, entertainment, fashion, and pop-culture; Downloadable virtual goods, namely, computer programs featuring digital music, digital art, voice recordings, and interactive user created stories in the field of sports, entertainment, fashion, and pop culture for use in online virtual worlds; Downloadable digital media, namely, digital collectibles validated by blockchain-based software technology and blockchain-based smart contracts, in the nature of photos, images, and videos of ...

Electronic transmission and streaming of digital media content for others via global and local computer networks

Clothing, namely, shirts, t-shirts, sweaters, sweatshirts, tops, pants, sweatpants, shorts, bottoms, hats, shoes, belts, rain wear

Financial services, namely, assisting others with purchasing rights in future earnings of athletes, performers, artists, influencers, creators, talented individuals and groups, organizations and products; Financial services, namely, assisting others with the completion of financial transactions by matching of buy and sell orders of digital assets, revenue streams or securities; Financial services, namely, securities trading using the blockchain-based software technology and blockchain-based smart contracts as a means of reflecting and transferring digital assets, revenue streams or securities; Financial services in the fields of digital assets and cryptocurrency, namely, cryptocurrency exchange services and providing financial information in the field of digital currency

Retail and online retail store services featuring consumer products; Providing an online marketplace for buyers and sellers of goods and services using blockchain-based software technology and blockchain-based smart contracts; Maintaining a registry of digital assets, revenue streams, or securities using blockchain-based software technology and blockchain-based smart contracts featuring players, games, records, statistics, information, photos, images, game footage, highlights, and experiences in the field of sports, entertainment, fashion, and pop-culture

Online social networking services; Internet-based social networking services

Providing online non-downloadable software for allowing users the ability to make financial investments and financial trading; Software as a service (SAAS) services featuring software for facilitating the private sale of securities offerings by issuer entities to investors; Computer services, namely, digital formatting and compression of music and video images into downloadable media; Application service provider (ASP) featuring application programming interface (API) software for individuals to upload and sell artwork and digital assets in an online marketplace; Providing a website featuring online non-downloadable software that enables users to purchase, sell, trade, exchange, store, send, receive, accept and transmit digital, cryptographic, non-fungible tokens and semi-fungible tokens

General Information


Serial Number98160672
Word MarkINVEST IN WHAT YOU KNOW BEST, PEOPLE
Filing DateFriday, September 1, 2023
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateMonday, November 25, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 17, 2024

Trademark Statements


Goods and ServicesEntertainment services, namely, providing on-line, non-downloadable digital collectibles, namely, providing online non downloadable images, visual and audio recordings and games in the fields of sports, entertainment, fashion, and pop-culture; consulting services in the field of entertainment media production services; Entertainment services, namely, providing online non-downloadable images, visual and audio recordings and games in the fields of sports, entertainment, fashion, and pop-culture authenticated by non-fungible tokens; Fan clubs; Organizing and hosting of events in the fields of sports, entertainment, art, fashion and pop-culture for entertainment, cultural, and educational purposes; Entertainment services, namely, providing webcasts and podcasts in the fields of sports, entertainment, art, fashion and pop-culture; Providing a website featuring non-downloadable articles, videos, audio, and multimedia content featuring sports, entertainment, art, fashion and pop-culture
Goods and ServicesDownloadable goods authenticated by non-fungible tokens, namely, downloadable multimedia files containing artwork, text, audio, video, and games in the fields of sports, entertainment, fashion, and pop-culture; Downloadable computer software for manipulating digital audio information for use in audio media applications; digital media hubs; digital media servers; digital media streaming devices; Digital media, namely, downloadable multimedia files containing artwork, text, audio, video and games the fields of sports, entertainment, fashion, and pop-culture; Downloadable virtual goods, namely, computer programs featuring digital music, digital art, voice recordings, and interactive user created stories in the field of sports, entertainment, fashion, and pop culture for use in online virtual worlds; Downloadable digital media, namely, digital collectibles validated by blockchain-based software technology and blockchain-based smart contracts, in the nature of photos, images, and videos of players, games, game footage, game highlights, and virtual experiences in the field of sports, entertainment, fashion, and pop-culture; Mouse pads; Sunglasses
Goods and ServicesElectronic transmission and streaming of digital media content for others via global and local computer networks
Goods and ServicesClothing, namely, shirts, t-shirts, sweaters, sweatshirts, tops, pants, sweatpants, shorts, bottoms, hats, shoes, belts, rain wear
Goods and ServicesFinancial services, namely, assisting others with purchasing rights in future earnings of athletes, performers, artists, influencers, creators, talented individuals and groups, organizations and products; Financial services, namely, assisting others with the completion of financial transactions by matching of buy and sell orders of digital assets, revenue streams or securities; Financial services, namely, securities trading using the blockchain-based software technology and blockchain-based smart contracts as a means of reflecting and transferring digital assets, revenue streams or securities; Financial services in the fields of digital assets and cryptocurrency, namely, cryptocurrency exchange services and providing financial information in the field of digital currency
Goods and ServicesRetail and online retail store services featuring consumer products; Providing an online marketplace for buyers and sellers of goods and services using blockchain-based software technology and blockchain-based smart contracts; Maintaining a registry of digital assets, revenue streams, or securities using blockchain-based software technology and blockchain-based smart contracts featuring players, games, records, statistics, information, photos, images, game footage, highlights, and experiences in the field of sports, entertainment, fashion, and pop-culture
Goods and ServicesOnline social networking services; Internet-based social networking services
Goods and ServicesProviding online non-downloadable software for allowing users the ability to make financial investments and financial trading; Software as a service (SAAS) services featuring software for facilitating the private sale of securities offerings by issuer entities to investors; Computer services, namely, digital formatting and compression of music and video images into downloadable media; Application service provider (ASP) featuring application programming interface (API) software for individuals to upload and sell artwork and digital assets in an online marketplace; Providing a website featuring online non-downloadable software that enables users to purchase, sell, trade, exchange, store, send, receive, accept and transmit digital, cryptographic, non-fungible tokens and semi-fungible tokens

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, July 31, 2024
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, September 27, 2023
Primary Code045
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameHuman Capital Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNewport Beach, CA 92663

Trademark Events


Event DateEvent Description
Tuesday, September 5, 2023NEW APPLICATION ENTERED
Wednesday, September 27, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, April 30, 2024ASSIGNED TO EXAMINER
Friday, May 3, 2024NON-FINAL ACTION WRITTEN
Friday, May 3, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, July 31, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, May 3, 2024NON-FINAL ACTION E-MAILED
Wednesday, July 31, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, July 31, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, August 29, 2024FINAL REFUSAL E-MAILED
Thursday, August 29, 2024FINAL REFUSAL WRITTEN
Tuesday, November 19, 2024EXAMINERS AMENDMENT E-MAILED
Tuesday, November 19, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, November 19, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 19, 2024EXAMINERS AMENDMENT -WRITTEN
Tuesday, November 19, 2024EXAMINER'S AMENDMENT ENTERED
Thursday, August 29, 2024NOTIFICATION OF FINAL REFUSAL EMAILED