| Serial Number | 88172786 |
| Word Mark | INSIGHT CONFIDENCE |
| Filing Date | Monday, October 29, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 25, 2021 |
| Registration Number | 6364860 |
| Registration Date | Tuesday, May 25, 2021 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 24, 2019 |
| Goods and Services | Business consulting and information services; Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Business management consulting with relation to strategy, marketing, sales, operation, product design particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Business consulting services in the field of consumer behavior; Consulting services in the field of search engine optimization for sales promotion; Computerized market research services; Market research and business analyses; Web site optimization; Web site analytic services in the nature of web site optimization consulting; Marketing consulting, namely, monitoring, testing, analyzing, and reporting on consumer traffic and marketing content of the web sites of others; Consulting services in the field of e-commerce website optimization, namely, assessing the maturity of e-commerce website optimization and experimentation programs for the purpose of enhancing sales and user experience; Consulting services in the field of website optimization and marketing consulting services on experimental marketing programs; Consulting services in the field of e-commerce website optimization, namely, assessing data and providing feedback on test performance and industry trends; Web site optimization; Consulting services in the field of website optimization and marketing consulting services on digital experimentation programs and web site conversion optimization and personalization; Web site optimization consultation, namely, guiding users to generate anticipated customer insights based upon their digital experiment hypotheses; all of the foregoing excluding testing by psychological type theory for the selection, professional development and advising on staff, and psychometric testing for the selection, professional development and advising on staff or personnel, and conflict and stress management and personnel recruitment and evaluation through psychological testing, particularly performed on the basis of psychological type theory and of psychometric testing |
| Goods and Services | Software as a service (SAAS) services featuring software for behavioral economics research, digital experimentation, market research, business metrics, return on investment analytics and market testing; Software as a service (SAAS) services featuring software for use in case studies, business analytics and report creation for use in behavioral economics research, digital experimentation, market research, business metrics, return on investment analytics and market testing; Software as a service (SAAS) services, namely, hosting software for use by others for use in case studies, business analytics and report creation for use in behavioral economics research, digital experimentation, market research, business metrics, return on investment analytics and market testing; Software as a service (SAAS) services featuring software for web analytics to host software that collects, manages, integrates, analyzes, monitors, and tracks the performance of websites through web user behavior; Providing on-line non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; Computer services, namely, monitoring, testing, analyzing, and reporting on the Internet traffic control and content control of the web sites of others; Software as a service (SAAS) services featuring software for use in tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Technological analysis services, namely, providing computer services where users perform and test digital experiment hypotheses to gain insights and develop consumer theories for use in supporting and enhancing consumer insight data in the field of consumer behavior, social media and advertising; Software as a service (SAAS) services featuring software, namely, hosting software for use by others for use in gathering, storing and reporting on confidence level of customer insights obtained through web site conversion optimization and personalization programs; Software as a service (SAAS) services featuring software, namely, hosting software for use by others to perform and test digital experiment hypotheses for business intelligence development and for strategic business planning |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 13, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, May 8, 2018 |
| First Use In Commerce Date | Wednesday, March 24, 2021 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 13, 2018 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, May 8, 2018 |
| First Use In Commerce Date | Wednesday, March 24, 2021 |
| Party Name | PARTNERS & SIMONS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | BOSTON, MA 02210 |
| Party Name | Brooks Bell Interactive, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Raleigh, NC 27601 |
| Party Name | Brooks Bell Interactive, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Raleigh, NC 27603 |
| Party Name | Brooks Bell Interactive, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Raleigh, NC 27603 |
| Event Date | Event Description |
| Thursday, November 1, 2018 | NEW APPLICATION ENTERED |
| Tuesday, November 13, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 5, 2019 | ASSIGNED TO EXAMINER |
| Wednesday, February 6, 2019 | NON-FINAL ACTION WRITTEN |
| Wednesday, February 6, 2019 | NON-FINAL ACTION E-MAILED |
| Wednesday, February 6, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 5, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, August 5, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 6, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, August 11, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 21, 2019 | ASSIGNED TO LIE |
| Wednesday, September 4, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 24, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 24, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, October 24, 2019 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Thursday, January 23, 2020 | TEAS POST PUBLICATION AMENDMENT RECEIVED |
| Thursday, February 13, 2020 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Friday, February 28, 2020 | ASSIGNED TO PETITION STAFF |
| Tuesday, March 3, 2020 | POST PUBLICATION AMENDMENT - ENTERED |
| Wednesday, August 26, 2020 | SOU EXTENSION 1 FILED |
| Wednesday, August 26, 2020 | SOU EXTENSION 1 GRANTED |
| Tuesday, April 14, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, August 26, 2020 | SOU TEAS EXTENSION RECEIVED |
| Thursday, April 15, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, April 15, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Saturday, April 17, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, August 28, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, March 30, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, March 30, 2021 | USE AMENDMENT FILED |
| Tuesday, April 20, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, May 25, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 12, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, September 12, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, June 11, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, September 12, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, September 12, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, September 12, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |