| Serial Number | 97593085 |
| Word Mark | I SM |
| Filing Date | Thursday, September 15, 2022 |
| Status | 732 - THIRD EXTENSION - GRANTED |
| Status Date | Wednesday, March 26, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 1, 2023 |
| Description of Mark | The mark consists of the stylized wording I and SM. Placed between the wording I and SM is a design element consisting of five circles of varying shading, in which the circles are connected by either diagonal or horizontal lines. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Digital advertising network matching services for connecting advertisers to digital audio and digital display advertising inventory; Digital ad exchange services, namely, conducting real-time, online bidding for digital audio and digital display advertising inventory; Matching buyers and sellers of digital advertising, tracing digital advertising performance, managing, distributing and serving digital advertisements, analyzing digital advertising data, reporting advertising data, and optimizing digital advertising performance; Aggregating digital advertising assets for use inside a physical location and making such aggregated assets available for purchase by advertisers; Business evaluation for others regarding digital advertising, digital retail media selling campaigns, digital retail media buying activity, digital retail media pricing, and digital advertisement yield; Business and market research and analysis; Advertisement management services; Advertisement yield management services; Digital advertisement business management for others; Digital advertisement business administration for others; Business management and administration services for others in the nature of managing and optimizing the performance and effectiveness of digital advertising campaigns and digital retail media campaigns, in the nature of collecting, analyzing, and interpreting data related to digital retail media pricing, in the nature of advertisement yield management, and in the nature of reporting on digital retail media buying activity |
| Goods and Services | Computer software platforms, namely, supply-side platform (SSP) and programmatic advertising platform in the fields of digital advertising and digital retail media; Software as a service (SaaS) services featuring software for buying and selling digital audio and digital display advertising inventory; Software as a service (SaaS) services featuring software for use in aggregating digital advertising assets for use inside a physical location, and for use in making such aggregated assets available for purchase by advertisers; Software as a service (SaaS) services featuring supply-side platform (SSP) software for selling digital audio and digital display advertising inventory; Software as a service (SaaS) services featuring software for supply-side platform (SSP) services that enables retail media publishers to manage their digital advertising inventory by selling it to advertisers via an ad-exchange platform in the real-time-bidding business model; Software as a service (SaaS) services featuring software that enables retail media publishers to connect with and manage multiple advertising bidding partners; Software as a service (SaaS) services featuring software for use in managing and optimizing the performance and effectiveness of digital advertising campaigns and digital retail media campaigns, for use in collecting, analyzing, and interpreting data related to digital retail media pricing, for use in advertisement yield management, and for use in reporting on digital retail media buying activity; Platform as a service (PaaS) featuring computer software platforms for buying and selling digital audio and digital display advertising inventory; Platform as a service (PaaS) featuring computer software platforms for use in aggregating digital advertising assets for use inside a physical location, and for use in making such aggregated assets available for purchase by advertisers; Platform as a service (PaaS) featuring supply-side platform (SSP) software for selling digital audio and digital display advertising inventory; Platform as a service (PaaS) featuring computer software platforms for supply-side platform (SSP) services that enable retail media publishers to manage their digital advertising inventory by selling it to advertisers via an ad-exchange platform in the real-time-bidding business model; Platform as a service (PaaS) featuring computer software platforms that enable retail media publishers to connect with and manage multiple advertising bidding partners; Platform as a service (PaaS) featuring computer software platforms for use in managing and optimizing the performance and effectiveness of digital advertising campaigns and digital retail media campaigns, for use in collecting, analyzing, and interpreting data related to digital retail media pricing, for use in advertisement yield management, and for use in reporting on digital retail media buying activity; Providing temporary use of online, non-downloadable software for buying and selling digital audio and digital display advertising inventory; Providing temporary use of online, non-downloadable software for use in aggregating digital advertising assets for use inside a physical location, and for use in making such aggregated assets available for purchase by advertisers; Providing temporary use of online, non-downloadable software featuring supply-side platform (SSP) software for selling digital audio and digital display advertising inventory; Providing temporary use of online, non-downloadable software for supply-side platform (SSP) services that enables retail media publishers to manage their digital advertising inventory by selling it to advertisers via an ad-exchange platform in the real-time-bidding business model; Providing temporary use of online, non-downloadable software that enables retail media publishers to connect with and manage multiple advertising bidding partners; Providing temporary use of online, non-downloadable software for use managing and optimizing the performance and effectiveness of digital advertising campaigns and digital retail media campaigns, for use in collecting, analyzing, and interpreting data related to digital retail media pricing, for use in advertisement yield management, and for use in reporting on digital retail media buying activity |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 30, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 30, 2022 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | VIBENOMICS, LLC |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | FISHERS, IN 46038 |
| Party Name | Vibenomics, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Fishers, IN 46038 |
| Party Name | Vibenomics, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Fishers, IN 46038 |
| Event Date | Event Description |
| Monday, September 19, 2022 | NEW APPLICATION ENTERED |
| Friday, September 30, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, October 1, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, March 29, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 29, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 29, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, June 28, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 29, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, March 29, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, June 27, 2023 | ASSIGNED TO EXAMINER |
| Wednesday, July 12, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 1, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 1, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 26, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, March 1, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, August 8, 2024 | SOU EXTENSION 2 FILED |
| Thursday, August 8, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, February 29, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, February 29, 2024 | SOU EXTENSION 1 FILED |
| Thursday, February 29, 2024 | SOU EXTENSION 1 GRANTED |
| Monday, November 4, 2024 | SOU EXTENSION 2 GRANTED |
| Monday, November 4, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, January 29, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, November 4, 2024 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, March 26, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, March 26, 2025 | SOU EXTENSION 3 FILED |
| Thursday, March 27, 2025 | SOU EXTENSION 3 GRANTED |
| Thursday, March 27, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |