
| Serial Number | 87643679 |
| Word Mark | HYPE FACTORY |
| Filing Date | Thursday, October 12, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 26, 2021 |
| Registration Number | 6253929 |
| Registration Date | Tuesday, January 26, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 10, 2020 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the wording "HYPE FACTORY" in a stylized font to the left of the design of a flame. |
| Goods and Services | Downloadable computer software for providing information for use in the field of analytics, advertising services, promotional services, marketing analysis, marketing research, through the use of social media influencers, bloggers, and internet personalities; Downloadable interactive game software; downloadable graphical user interface software; downloadable computer software programs for use in the field of analytics for marketing and advertising purposes related to the use of social media influencers, bloggers, and internet personalities; Downloadable Computer application software, namely, software for researching for use in the field of analytics, advertising, marketing research related to social media influencers, bloggers, and internet personalities |
| Goods and Services | Compilation of business directories for publishing on the Internet related to social media influencers, bloggers, and internet personalities; commercial information agency services; advertising agency services; marketing analysis and research services; affiliate marketing; business advice relating to strategic marketing and advertising through the use of social media influencers, bloggers, and internet personalities; arranging of advertising and promotion contracts for third parties; consultancy relating to advertising and promoting services; advertising consulting related to, the use of social media personalities and influencers as advertisers; advertising consultancy; consultancy regarding advertising communications strategy; providing business advice relating to advertising; updating of advertising material; providing advertising and marketing information; providing a website featuring advertising and marketing information for business purposes; conducting of market research related to social media personalities and influencers |
| Goods and Services | Software as a service (SAAS) services featuring software for researching for use in the field of advertising, marketing, and promoting agency services, marketing and advertising research and analysis, consultancy related to advertising, marketing, and promotional services, consultancy regarding advertising communications strategy, and product marketing; development and maintenance of computer software; testing of computer software; programming and maintenance of computer software; providing temporary use of on-line non-downloadable software for use in the field of commercial information agency services, advertising agency services, marketing and advertising research and analysis, consultancy related to advertising and promotional services, consultancy regarding advertising communications strategy, product marketing through social media personalities and influencers, and marketing research; Software as a service (SAAS) services featuring software for use in the field of analytics, advertising, marketing, and promoting agency services through the use of social media influencers, bloggers, and internet personalities; Software as a service (SAAS)services featuring software for advertising in social media |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 20, 2017 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, April 5, 2017 |
| First Use In Commerce Date | Wednesday, April 5, 2017 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 20, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, April 5, 2017 |
| First Use In Commerce Date | Wednesday, April 5, 2017 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 20, 2017 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, April 5, 2017 |
| First Use In Commerce Date | Wednesday, April 5, 2017 |
| Party Name | DERFIT ENTERPRISES LIMITED |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Nicosia CY |
| Party Name | DERFIT ENTERPRISES LIMITED |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Nicosia CY |
| Party Name | DERFIT ENTERPRISES LIMITED |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Nicosia CY |
| Event Date | Event Description |
| Tuesday, January 26, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 10, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 10, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 21, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, October 8, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 8, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 8, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 8, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 8, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Sunday, August 2, 2020 | NOTIFICATION FOR REQ FOR RECON DENIED NO APPEAL FILED |
| Sunday, August 2, 2020 | ACTION FOR REQ FOR RECON DENIED NO APPEAL FILED E-MAILED |
| Sunday, August 2, 2020 | ACTION REQ FOR RECON DENIED NO APPEAL FILED COUNTED NOT MAILED |
| Tuesday, June 30, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, June 30, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 30, 2020 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Saturday, January 18, 2020 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Saturday, January 18, 2020 | FINAL REFUSAL E-MAILED |
| Saturday, January 18, 2020 | FINAL REFUSAL WRITTEN |
| Friday, October 11, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, October 11, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, October 10, 2019 | ASSIGNED TO LIE |
| Monday, October 7, 2019 | NOTICE OF REVIVAL - E-MAILED |
| Monday, October 7, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, October 7, 2019 | PETITION TO REVIVE-GRANTED |
| Monday, October 7, 2019 | TEAS PETITION TO REVIVE RECEIVED |
| Wednesday, August 28, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, August 28, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, July 23, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, July 22, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 22, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, February 13, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, February 13, 2019 | NON-FINAL ACTION E-MAILED |
| Wednesday, February 13, 2019 | NON-FINAL ACTION WRITTEN |
| Thursday, August 9, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 8, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 8, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, February 11, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, February 11, 2018 | NON-FINAL ACTION E-MAILED |
| Sunday, February 11, 2018 | NON-FINAL ACTION WRITTEN |
| Monday, January 22, 2018 | ASSIGNED TO EXAMINER |
| Saturday, October 21, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, October 20, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, October 16, 2017 | NEW APPLICATION ENTERED IN TRAM |