| Serial Number | 99538144 |
| Word Mark | HUMS BEV CO. |
| Filing Date | Tuesday, December 9, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Tuesday, December 9, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of HUMS BEV COAbbreviation for Hums Beverage Company. This is a New Mexico formed business entity. The trade dress in this mark is the flagship for its many variations, not be infringed upon. Layered and stacked with HUMS at the top layer right to left, with BEV CO situated right underneath in a symmetrical fashion. |
| Goods and Services | Mugs; Coffee mugs; Beer mugs; Glass mugs; Porcelain mugs; Travel mugs; Insulated mugs; Cups; Paper cups; Coffee cups; Drinking flasks; Drinking straws; Drinking steins; Drinking cups; Drinking vessels; Drinking glasses; Floating drink holders; Inflatable drink holders |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, December 9, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | Saturday, November 29, 2025 |
| First Use In Commerce Date | Saturday, November 29, 2025 |
| Party Name | BLACK SEED MEDIA GROUP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Florissant, MO 63033 |
| Event Date | Event Description |
| Tuesday, December 9, 2025 | NEW APPLICATION ENTERED |
| Tuesday, December 9, 2025 | APPLICATION FILING RECEIPT MAILED |