HUGO Trademark
Trademark Overview
On Wednesday, August 13, 2025, a trademark application was filed for HUGO with the United States Patent and Trademark Office. The USPTO has given the HUGO trademark a serial number of 99335674. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Tuesday, March 31, 2026. This trademark is owned by Hugo Insurance Services LLC. The HUGO trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:
Providing online non-downloadable computer software platforms for managing insurance coverage and payment scheduling
Downloadable software and mobile applications, namely, for obtaining automobile insurance quotes, managing policy activation and deactivation, processing micropayments, and accessing digital proof of insurance; downloadable computer software platforms, namely, for managing insurance coverage and payment scheduling.
Insurance services, namely, underwriting, brokerage, issuance, and administration of automobile insurance policies; issuance of flexible automobile insurance payment plans, micropayment processing services for premiums, and providing insurance information in the nature of instant proof of insurance and other policy related communications via digital platforms.
General Information
| Serial Number | 99335674 |
| Word Mark | HUGO |
| Filing Date | Wednesday, August 13, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Tuesday, March 31, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Providing online non-downloadable computer software platforms for managing insurance coverage and payment scheduling |
| Goods and Services | Downloadable software and mobile applications, namely, for obtaining automobile insurance quotes, managing policy activation and deactivation, processing micropayments, and accessing digital proof of insurance; downloadable computer software platforms, namely, for managing insurance coverage and payment scheduling. |
| Goods and Services | Insurance services, namely, underwriting, brokerage, issuance, and administration of automobile insurance policies; issuance of flexible automobile insurance payment plans, micropayment processing services for premiums, and providing insurance information in the nature of instant proof of insurance and other policy related communications via digital platforms. |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 13, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 13, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, October 31, 2015 |
| First Use In Commerce Date | Saturday, October 31, 2015 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 31, 2026 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Hugo Insurance Services LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | West Hollywood, CA 90069 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, August 13, 2025 | NEW APPLICATION ENTERED |
| Wednesday, August 13, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, December 28, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 29, 2025 | ASSIGNED TO EXAMINER |
| Friday, January 2, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, January 2, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, January 2, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 27, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, March 27, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, March 27, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, March 27, 2026 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, March 31, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, March 31, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 31, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |