HPGO Trademark

Trademark Overview


On Friday, March 1, 2019, a trademark application was filed for HPGO with the United States Patent and Trademark Office. The USPTO has given the HPGO trademark a serial number of 88322593. The federal status of this trademark filing is REGISTERED as of Tuesday, September 7, 2021. This trademark is owned by Hershey Chocolate & Confectionery Corporation. The HPGO trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Radio frequency identification (RFID) tags; Radio-frequency identification (RFID) readers; Radio frequency identification (RFID) tags and readers incorporated into a wristband; Electronic devices featuring RFID tags for use by amusement parks to manage queue times and for use by consumers to access lockers, provide access to amusement park, theme park, and water park attractions, enable verification of entitlements associated with one's account, access electronic photograph albums, track user's points on attractions inside the amusement park, extend the user's season pass, redemption of food programs; downloadable computer software for the purpose of providing amusement park admission, and amusement park attractions check-in services

Amusement park and theme park services; Entertainment services, namely, arranging for ticket reservations for amusement park attractions

Rental of electronic devices featuring RFID tags for use by amusement parks to manage queue times and for use by consumers to access lockers, provide access to amusement park, theme park, and water park attractions, enable verification of entitlements associated with one's account, access electronic photograph albums; Providing temporary use of on-line non-downloadable software and applications for enabling users to engage in gamification and administer benefits through ticketing systems; non-downloadable computer programs which provide automated amusement park admission and amusement park attraction check in services
hpgo

General Information


Serial Number88322593
Word MarkHPGO
Filing DateFriday, March 1, 2019
Status700 - REGISTERED
Status DateTuesday, September 7, 2021
Registration Number6479460
Registration DateTuesday, September 7, 2021
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 26, 2020

Trademark Statements


Goods and ServicesRadio frequency identification (RFID) tags; Radio-frequency identification (RFID) readers; Radio frequency identification (RFID) tags and readers incorporated into a wristband; Electronic devices featuring RFID tags for use by amusement parks to manage queue times and for use by consumers to access lockers, provide access to amusement park, theme park, and water park attractions, enable verification of entitlements associated with one's account, access electronic photograph albums, track user's points on attractions inside the amusement park, extend the user's season pass, redemption of food programs; downloadable computer software for the purpose of providing amusement park admission, and amusement park attractions check-in services
Goods and ServicesAmusement park and theme park services; Entertainment services, namely, arranging for ticket reservations for amusement park attractions
Goods and ServicesRental of electronic devices featuring RFID tags for use by amusement parks to manage queue times and for use by consumers to access lockers, provide access to amusement park, theme park, and water park attractions, enable verification of entitlements associated with one's account, access electronic photograph albums; Providing temporary use of on-line non-downloadable software and applications for enabling users to engage in gamification and administer benefits through ticketing systems; non-downloadable computer programs which provide automated amusement park admission and amusement park attraction check in services

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, March 21, 2019
Primary Code009
First Use Anywhere DateFriday, April 30, 2021
First Use In Commerce DateFriday, April 30, 2021

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, March 21, 2019
Primary Code041
First Use Anywhere DateFriday, April 30, 2021
First Use In Commerce DateFriday, April 30, 2021

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, March 21, 2019
Primary Code042
First Use Anywhere DateFriday, April 30, 2021
First Use In Commerce DateFriday, April 30, 2021

Trademark Owner History


Party NameHERSHEY CHOCOLATE & CONFECTIONERY LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressBROOMFIELD, CO 80021

Party NameHERSHEY CHOCOLATE & CONFECTIONERY LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressBROOMFIELD, CO 80021

Party NameHERSHEY CHOCOLATE & CONFECTIONERY LLC
Party Type11 - New Owner Before Publication
Legal Entity Type16 - Limited Liability Company
AddressBROOMFIELD, CO 80021

Party NameHershey Chocolate & Confectionery Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWheat Ridge, CO 80033

Trademark Events


Event DateEvent Description
Tuesday, September 7, 2021REGISTERED-PRINCIPAL REGISTER
Tuesday, August 3, 2021NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Saturday, July 31, 2021ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, July 30, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, July 29, 2021STATEMENT OF USE PROCESSING COMPLETE
Tuesday, July 20, 2021USE AMENDMENT FILED
Thursday, July 29, 2021EXTENSION 2 GRANTED
Tuesday, July 20, 2021EXTENSION 2 FILED
Monday, July 26, 2021CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, July 20, 2021TEAS EXTENSION RECEIVED
Tuesday, July 20, 2021TEAS STATEMENT OF USE RECEIVED
Friday, January 22, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, January 20, 2021EXTENSION 1 GRANTED
Wednesday, January 20, 2021EXTENSION 1 FILED
Wednesday, January 20, 2021TEAS EXTENSION RECEIVED
Tuesday, July 21, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 26, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 26, 2020PUBLISHED FOR OPPOSITION
Wednesday, May 6, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, April 20, 2020LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, April 13, 2020ASSIGNED TO LIE
Monday, April 6, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 6, 2020EXAMINER'S AMENDMENT ENTERED
Monday, April 6, 2020NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 6, 2020EXAMINERS AMENDMENT E-MAILED
Monday, April 6, 2020EXAMINERS AMENDMENT -WRITTEN
Monday, April 6, 2020PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, March 31, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 31, 2020EXAMINER'S AMENDMENT ENTERED
Tuesday, March 31, 2020NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, March 31, 2020EXAMINERS AMENDMENT E-MAILED
Tuesday, March 31, 2020EXAMINERS AMENDMENT -WRITTEN
Tuesday, March 31, 2020PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, March 31, 2020WITHDRAWN FROM PUB - SENIOR ATTORNEY REQUEST
Wednesday, March 18, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 17, 2020EXAMINER'S AMENDMENT ENTERED
Tuesday, March 17, 2020NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, March 17, 2020EXAMINERS AMENDMENT E-MAILED
Tuesday, March 17, 2020EXAMINERS AMENDMENT -WRITTEN
Wednesday, January 15, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, January 6, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, January 6, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, November 14, 2019NOTIFICATION OF FINAL REFUSAL EMAILED
Thursday, November 14, 2019FINAL REFUSAL E-MAILED
Thursday, November 14, 2019FINAL REFUSAL WRITTEN
Tuesday, November 12, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, November 11, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, November 11, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, May 11, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, May 11, 2019NON-FINAL ACTION E-MAILED
Saturday, May 11, 2019NON-FINAL ACTION WRITTEN
Friday, May 10, 2019ASSIGNED TO EXAMINER
Thursday, March 21, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, March 5, 2019NEW APPLICATION ENTERED IN TRAM