| Serial Number | 98780913 |
| Word Mark | HOWIE KNOWS HOW |
| Filing Date | Tuesday, October 1, 2024 |
| Status | 819 - SU - REGISTRATION REVIEW COMPLETE |
| Status Date | Friday, March 27, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 17, 2025 |
| Goods and Services | Business advisory services; Providing professional networking opportunities for businesses and individuals related to franchising; professional goods and services referral service, namely, providing ratings and referrals in the field of home contractor products and services; Providing consumer information, namely, consumer ratings, referrals, recommendations and price discount information, in the field of home contractor products and services; providing consumer information, namely, consumer referral information in the nature of referrals in the field of home contractor products and services, consumer recommendations in the nature of consumer product recommendations, and price information in the nature of price comparison information in the field of home contractor products and services; business management; Advisory services relating to business management and business operations; Business development and marketing consulting services; franchise consulting and advisory services in business management, business operations, business organization and promotion; Providing a website featuring products and services ratings of others in the field of home contract services recommended by consumers; Business organization and management consulting services; educational information in the fields of business management and business operation of franchise businesses, business structuring management, marketing, and business management of partnerships, all in relation to the home improvement industry; providing advertising and marketing opportunities, namely, providing advertising space on digital media being websites, periodicals and signage, and providing promotional sponsorship opportunities of live entertainment and educational events; Franchising, namely, consultation and assistance in business management, organization, and promotion; Business consulting and information services |
| Goods and Services | Consulting on general contractor services, namely, plumbing, heating and air conditioning, carpentry, drywall, painting, electrical, building, framing, installation of solar installation of solar panels, solar heating systems and solar collectors, roof, gutter installation, window installation, installation of insulation, lighting, siding and roofing; Construction information services; Building construction consultancy and advisory services |
| Goods and Services | Videos, downloadable from online sources, featuring tutorials in the fields of home management, construction, general contracting, plumbing, heating and air conditioning, carpentry, drywall, painting, electrical, building, framing, interior design, security, pest control, energy efficiency, lawn care, landscaping, DIY projects, roofing, windows, blinds, smart home systems, appliances, eco friendly living, and home maintenance and repairs; Journals, downloadable from online sources, namely, downloadable blogs and downloadable articles in the fields of home management, construction, general contracting, plumbing, heating and air conditioning, carpentry, drywall, painting, electrical, building, framing, interior design, security, pest control, energy efficiency, lawncare, landscaping, DIY projects, roofing, windows, blinds, smart home systems, appliances, eco friendly living, and home maintenance and repairs |
| Goods and Services | On-line journals, namely, blogs and non-downloadable publications being articles, all in the fields of home management, construction, general contracting, plumbing, heating and air conditioning, carpentry, drywall, painting, electrical, building, framing, interior design, security, pest control, energy efficiency, lawncare, landscaping, DIY projects, roofing, windows, blinds, smart home systems, appliances, eco friendly living, and home maintenance and repairs; Providing online, non-downloadable videos featuring tutorials in the fields of home management, construction, general contracting, plumbing, heating and air conditioning, carpentry, drywall, painting, electrical, building, framing, interior design, security, pest control, energy efficiency, lawn care, landscaping, DIY projects, roofing, windows, blinds, smart home systems, appliances, eco friendly living, and home maintenance and repairs |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 1, 2024 |
| Primary Code | 009 |
| First Use Anywhere Date | Tuesday, September 9, 2025 |
| First Use In Commerce Date | Tuesday, September 9, 2025 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 1, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, September 9, 2025 |
| First Use In Commerce Date | Tuesday, September 9, 2025 |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 1, 2024 |
| Primary Code | 037 |
| First Use Anywhere Date | Tuesday, September 9, 2025 |
| First Use In Commerce Date | Tuesday, September 9, 2025 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 1, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, September 9, 2025 |
| First Use In Commerce Date | Tuesday, September 9, 2025 |
| Party Name | SVHB Marketing LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Doylestown, PA 18901 US |
| Party Name | SVHB Marketing LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Doylestown, PA 18901 US |
| Event Date | Event Description |
| Tuesday, October 1, 2024 | NEW APPLICATION ENTERED |
| Tuesday, October 1, 2024 | APPLICATION FILING RECEIPT MAILED |
| Sunday, April 6, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 7, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, April 8, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 8, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 8, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, May 14, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 14, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, May 14, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 16, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 11, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 17, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 17, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 12, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, September 11, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, March 19, 2026 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, September 11, 2025 | USE AMENDMENT FILED |
| Tuesday, March 24, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, March 27, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, March 27, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |