HOWELL BE THY NAME Trademark
Trademark Overview
On Monday, December 16, 2024, a trademark application was filed for HOWELL BE THY NAME with the United States Patent and Trademark Office. The USPTO has given the HOWELL BE THY NAME trademark a serial number of 98904988. The federal status of this trademark filing is REGISTERED as of Tuesday, August 26, 2025. This trademark is owned by Howell Be Thy Name LLC. The HOWELL BE THY NAME trademark is filed in the Clothing & Apparel Products category with the following description:
Hats; Headwear; Hoodies; Shirts; Sweatshirts
General Information
| Serial Number | 98904988 |
| Word Mark | HOWELL BE THY NAME |
| Filing Date | Monday, December 16, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 26, 2025 |
| Registration Number | 7919427 |
| Registration Date | Tuesday, August 26, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 8, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the wording "HOWELL BE THY NAME" and design which is comprised of a large solid circle, a small incomplete inner circle and two rings; the term "HOWELL" is underscored by a curved line and appears in a bold cursive font at the center in the center of a circular black and white logo; an illustration of two interlocking rings, one with a diamond, above the letters "OWEL" in the term "HOWELL"; the letter "H" and the last letter "L" in the term "HOWELL" are superimposed over the edges of a thin inner circle; the phrase "BE THY NAME" appears in uppercase letters touching the bottom of the thin inner circle. |
| Goods and Services | Hats; Headwear; Hoodies; Shirts; Sweatshirts |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 16, 2024 |
| Primary Code | 025 |
| First Use Anywhere Date | Tuesday, December 10, 2024 |
| First Use In Commerce Date | Tuesday, December 10, 2024 |
Trademark Owner History
| Party Name | Howell Be Thy Name LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Garner, NC 27529 |
| Party Name | Howell Be Thy Name LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Garner, NC 27529 |
| Party Name | Howell Be Thy Name LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Garner, NC 27529 |
Trademark Events
| Event Date | Event Description |
| Monday, December 16, 2024 | NEW APPLICATION ENTERED |
| Friday, May 23, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, May 23, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 3, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, June 3, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, June 3, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, June 3, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, June 3, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, June 3, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 3, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, June 4, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, June 4, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, June 4, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, June 4, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, July 8, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 8, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 26, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 26, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Wednesday, July 2, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, June 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |