HOW WE PLAY. Trademark

Trademark Overview


On Tuesday, December 4, 2012, a trademark application was filed for HOW WE PLAY. with the United States Patent and Trademark Office. The USPTO has given the HOW WE PLAY. trademark a serial number of 85794195. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, December 23, 2025. This trademark is owned by JL Audio, Inc.. The HOW WE PLAY. trademark is filed in the Computer & Software Products & Electrical & Scientific Products category with the following description:

audio components and equipment, namely, loudspeakers, loudspeaker systems, loudspeakers with built in amplifiers, loudspeaker boxes and enclosures, electrical loudspeaker wire, signal cable connectors, fuse blocks, battery terminals, amplifiers, audio signal processors, receivers, tuners, equalizers, radio receivers, radio signal tuners, pre-amplifiers, audio interface devices for connecting aftermarket audio equipment to factory audio systems installed in vehicles, Y-adapters, barrel cable connectors, audio interconnects, video interconnects, battery connectors, power distribution blocks, master ground lugs, electrical power ring terminals and fuses for automotive electrical systems; device for interconnecting an audio and/or multi-media system to various sources of audio and/or video content, namely, digital electronic devices for transmitting and receiving audio and video files; audio equipment for vehicles, namely, loudspeakers, amplifiers, electric wires and mounting hardware sold...
how we play.

General Information


Serial Number85794195
Word MarkHOW WE PLAY.
Filing DateTuesday, December 4, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, December 23, 2025
Registration Number4813214
Registration DateTuesday, September 15, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 7, 2013

Trademark Statements


Goods and Servicesaudio components and equipment, namely, loudspeakers, loudspeaker systems, loudspeakers with built in amplifiers, loudspeaker boxes and enclosures, electrical loudspeaker wire, signal cable connectors, fuse blocks, battery terminals, amplifiers, audio signal processors, receivers, tuners, equalizers, radio receivers, radio signal tuners, pre-amplifiers, audio interface devices for connecting aftermarket audio equipment to factory audio systems installed in vehicles, Y-adapters, barrel cable connectors, audio interconnects, video interconnects, battery connectors, power distribution blocks, master ground lugs, electrical power ring terminals and fuses for automotive electrical systems; device for interconnecting an audio and/or multi-media system to various sources of audio and/or video content, namely, digital electronic devices for transmitting and receiving audio and video files; audio equipment for vehicles, namely, loudspeakers, amplifiers, electric wires and mounting hardware sold therewith as a unit

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, December 13, 2012
Primary Code009
First Use Anywhere DateThursday, March 27, 2014
First Use In Commerce DateThursday, March 27, 2014

Trademark Owner History


Party NameGARMIN INTERNATIONAL, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressOLATHE, KS 66062

Party NameJL AUDIO, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressOlathe, KS 66062

Party NameJL Audio, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMiramar, FL 33025

Party NameJL Audio, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMiramar, FL 33025

Party NameJL Audio, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMiramar, FL 33025

Trademark Events


Event DateEvent Description
Friday, December 7, 2012NEW APPLICATION ENTERED
Thursday, December 13, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, March 22, 2013ASSIGNED TO EXAMINER
Sunday, March 24, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 17, 2013NOTICE OF PUBLICATION
Tuesday, May 7, 2013PUBLISHED FOR OPPOSITION
Tuesday, July 2, 2013NOA MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, November 13, 2013SOU TEAS EXTENSION RECEIVED
Wednesday, November 13, 2013SOU EXTENSION 1 FILED
Wednesday, November 13, 2013SOU EXTENSION 1 GRANTED
Friday, November 15, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Tuesday, June 24, 2014SOU TEAS EXTENSION RECEIVED
Tuesday, June 24, 2014SOU EXTENSION 2 FILED
Tuesday, June 24, 2014SOU EXTENSION 2 GRANTED
Thursday, June 26, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Friday, January 2, 2015SOU TEAS EXTENSION RECEIVED
Friday, January 2, 2015SOU EXTENSION 3 FILED
Friday, January 2, 2015SOU EXTENSION 3 GRANTED
Tuesday, January 6, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST MAILED
Wednesday, July 1, 2015TEAS STATEMENT OF USE RECEIVED
Tuesday, July 28, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, July 1, 2015USE AMENDMENT FILED
Thursday, July 30, 2015STATEMENT OF USE PROCESSING COMPLETE
Saturday, August 8, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, August 11, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Tuesday, September 15, 2015REGISTERED-PRINCIPAL REGISTER
Tuesday, May 11, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, May 11, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 11, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 11, 2021TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, May 11, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 11, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, June 11, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 11, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, June 11, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, June 21, 2021TEAS SECTION 8 & 15 RECEIVED
Friday, October 1, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, October 1, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, October 1, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, October 13, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 3, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, January 30, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, January 30, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, January 30, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, January 30, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, January 30, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 14, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Sunday, September 15, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, September 16, 2025TEAS SECTION 8 & 9 RECEIVED
Tuesday, December 23, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, December 23, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, December 23, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, December 23, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED