| Serial Number | 85908596 |
| Word Mark | HOW DEVICEFUL! |
| Filing Date | Thursday, April 18, 2013 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, December 8, 2014 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 10, 2013 |
| Goods and Services | Advertising, promotion, and marketing services in the nature of collecting, analyzing and providing consumer behavior data to brand marketers and advertisers for optimizing advertising and marketing campaigns directed to users of multiscreen technology, namely, televisions, smart-phones, computers, tablet computers and mobile computing devices; Analysis of advertising response; Marketing services, namely, consumer marketing research; Marketing research services; Marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; Consumer research |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 25, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | COLLECTIVE, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10016 |
| Party Name | COLLECTIVE, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10016 |
| Event Date | Event Description |
| Monday, December 8, 2014 | ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED |
| Monday, December 8, 2014 | ABANDONMENT - NO USE STATEMENT FILED |
| Friday, May 30, 2014 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, May 29, 2014 | EXTENSION 1 GRANTED |
| Monday, May 5, 2014 | EXTENSION 1 FILED |
| Wednesday, May 28, 2014 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, May 5, 2014 | TEAS EXTENSION RECEIVED |
| Tuesday, November 5, 2013 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, September 10, 2013 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 10, 2013 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 21, 2013 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Saturday, August 3, 2013 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, August 2, 2013 | ASSIGNED TO EXAMINER |
| Thursday, April 25, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, April 22, 2013 | NEW APPLICATION ENTERED IN TRAM |