HOW 'BOUT THOSE CHIEFS Trademark

Trademark Overview


On Wednesday, April 23, 2025, a trademark application was filed for HOW 'BOUT THOSE CHIEFS with the United States Patent and Trademark Office. The USPTO has given the HOW 'BOUT THOSE CHIEFS trademark a serial number of 99150539. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Wednesday, January 14, 2026. This trademark is owned by Arrowhead Events, LLC. The HOW 'BOUT THOSE CHIEFS trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, Fabrics & Textile Products, Clothing & Apparel Products, Toys & Sporting Goods Products, and Education & Entertainment Services categories with the following description:

Education and entertainment services, namely, conducting and organizing exhibitions in the field of professional football games; providing sports and entertainment information via a global computer network or a commercial on-line computer service or by cable, satellite, television and radio; educational services, namely, physical education programs; live shows featuring football games, football exhibitions, and football competitions; live shows featuring music and dance performances; organizing football sporting and cultural events; Entertainment services, namely, fan clubs engaged in cheering, chanting, singing and other motivational activities for entertainment, amusement and recreation in connection with professional football games, sports exhibitions, and other special events.

Toys and sporting goods, namely, plush toys, stuffed animals, play figures, golf balls, golf bags, golf clubs, golf club covers, footballs, toy banks, board games relating to football, playing cards, golf, football and sports flags, exercise and sports banners being banners for use in exercise, toy windsocks, kites, Christmas tree ornaments, balloons, jigsaw puzzles, toy trucks, billiard balls, dart boards, toy miniature helmets; trading cards for games.

banners and flags of textile and plastic.

Clothing, footwear and headwear, namely, fleece tops and bottoms, caps, headwear, T-shirts, sweatshirts, jerseys, shorts, tank tops, sweaters, jackets, raincoats, parkas, turtlenecks, golf shirts, woven shirts, knit shirts, night shirts, warm up suits, swimwear, ponchos, gloves, ties, cloth bibs; sleepwear, namely, robes, and pajamas; knit hats and caps, scarves, aprons, headbands, underwear, socks, sneakers

Printed posters, printed calendars, printed sports trading cards, printed collectible trading cards, printed series of books relating to football, printed newsletters relating to football, printed magazines relating to football, printed notepads, stickers, bumper stickers, printed tickets to sports games and events; pens and pencils, pencils cases, rub on decorative transfers being for use as noncosmetic decals, note paper, pictorial prints, framed art pictures, stationery, envelopes, stationery-type portfolios, checkbook covers, paper napkins; printed collectible trading cards, printed collectible card and memorabilia holders, namely, paper ring binders; storage containers made of paper, printed souvenir programs for sports events; paper flags; paper banners; printed paper signs.

Cell phone covers, magnetic coded charge cards, decorative magnets, compact discs that are blank, pre-recorded compact discs featuring music and football games, prerecorded DVD's featuring the sport of football; downloadable computer game software for personal computers, home video game consoles, mobile and cellular phones and handheld computers for playing sports computer games; computer mouse pads; sunglasses; electric signs.
how 'bout those chiefs

General Information


Serial Number99150539
Word MarkHOW 'BOUT THOSE CHIEFS
Filing DateWednesday, April 23, 2025
Status680 - APPROVED FOR PUBLICATION
Status DateWednesday, January 14, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesEducation and entertainment services, namely, conducting and organizing exhibitions in the field of professional football games; providing sports and entertainment information via a global computer network or a commercial on-line computer service or by cable, satellite, television and radio; educational services, namely, physical education programs; live shows featuring football games, football exhibitions, and football competitions; live shows featuring music and dance performances; organizing football sporting and cultural events; Entertainment services, namely, fan clubs engaged in cheering, chanting, singing and other motivational activities for entertainment, amusement and recreation in connection with professional football games, sports exhibitions, and other special events.
Goods and ServicesToys and sporting goods, namely, plush toys, stuffed animals, play figures, golf balls, golf bags, golf clubs, golf club covers, footballs, toy banks, board games relating to football, playing cards, golf, football and sports flags, exercise and sports banners being banners for use in exercise, toy windsocks, kites, Christmas tree ornaments, balloons, jigsaw puzzles, toy trucks, billiard balls, dart boards, toy miniature helmets; trading cards for games.
Goods and Servicesbanners and flags of textile and plastic.
Goods and ServicesClothing, footwear and headwear, namely, fleece tops and bottoms, caps, headwear, T-shirts, sweatshirts, jerseys, shorts, tank tops, sweaters, jackets, raincoats, parkas, turtlenecks, golf shirts, woven shirts, knit shirts, night shirts, warm up suits, swimwear, ponchos, gloves, ties, cloth bibs; sleepwear, namely, robes, and pajamas; knit hats and caps, scarves, aprons, headbands, underwear, socks, sneakers
Goods and ServicesPrinted posters, printed calendars, printed sports trading cards, printed collectible trading cards, printed series of books relating to football, printed newsletters relating to football, printed magazines relating to football, printed notepads, stickers, bumper stickers, printed tickets to sports games and events; pens and pencils, pencils cases, rub on decorative transfers being for use as noncosmetic decals, note paper, pictorial prints, framed art pictures, stationery, envelopes, stationery-type portfolios, checkbook covers, paper napkins; printed collectible trading cards, printed collectible card and memorabilia holders, namely, paper ring binders; storage containers made of paper, printed souvenir programs for sports events; paper flags; paper banners; printed paper signs.
Pseudo MarkHOW ABOUT THOSE CHIEFS
Goods and ServicesCell phone covers, magnetic coded charge cards, decorative magnets, compact discs that are blank, pre-recorded compact discs featuring music and football games, prerecorded DVD's featuring the sport of football; downloadable computer game software for personal computers, home video game consoles, mobile and cellular phones and handheld computers for playing sports computer games; computer mouse pads; sunglasses; electric signs.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class024 - Textiles and textile goods, not included in other classes; beds and table covers.
US Class Codes042, 050
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code024
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, April 23, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameArrowhead Events, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressKansas City, MO 64129

Trademark Events


Event DateEvent Description
Wednesday, April 23, 2025NEW APPLICATION ENTERED
Wednesday, April 23, 2025APPLICATION FILING RECEIPT MAILED
Friday, August 29, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 15, 2025ASSIGNED TO EXAMINER
Tuesday, September 16, 2025NON-FINAL ACTION WRITTEN
Tuesday, September 16, 2025NON-FINAL ACTION E-MAILED
Tuesday, September 16, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, December 15, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, December 15, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 15, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 14, 2026EXAMINERS AMENDMENT -WRITTEN
Wednesday, January 14, 2026EXAMINERS AMENDMENT E-MAILED
Wednesday, January 14, 2026NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, January 14, 2026EXAMINER'S AMENDMENT ENTERED
Wednesday, January 14, 2026APPROVED FOR PUB - PRINCIPAL REGISTER