| Serial Number | 87188495 |
| Word Mark | HOONIGAN MEDIA MACHINE |
| Filing Date | Thursday, September 29, 2016 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 16, 2021 |
| Registration Number | 6272996 |
| Registration Date | Tuesday, February 16, 2021 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 15, 2018 |
| Goods and Services | Entertainment services, namely, multimedia production services; Entertainment services, namely, production and distribution of television shows and movies; Entertainment services, namely, providing ongoing webisodes featuring comedy, motorsports, action and adventure via a global computer network; Video production services; Film production services; Film distribution; Production and distribution of videos in the field of vehicles, cars, motorsports, and action sports; Arranging, organizing, and conducting action sports and motorsports events; Arranging, organizing and conducting action sports and motorsports events for recreational and cultural purposes; Entertainment services in the nature of development, creating, production, distribution, and postproduction of multimedia entertainment content; Entertainment services, namely, an ongoing series featuring motorsports, action sports and sporting events; Entertainment services in the nature of an ongoing reality based television program; Entertainment services, namely, a multimedia program series featuring comedy, action and adventure distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, providing a website featuring non-downloadable videos in the field of vehicles, cars, motorsports, and action sports; on-line journals, namely, blogs featuring information on vehicles, cars, motorsports, and action sports; Providing entertainment information via a website and social media; Providing on-line publications in the nature of multimedia content in the field of vehicles, cars, motorsports, and action sports; Entertainment services, namely, an ongoing series featuring vehicles, cars, motorsports, and action sports; Entertainment services, namely, providing online video games |
| NOT AVAILABLE | "MEDIA" |
| Goods and Services | Advertising and promotion services; Digital advertising services; Promotional marketing services using audiovisual media; Creating and updating advertising material; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; On-line customer-based social media brand marketing services; Providing marketing consulting in the field of social media; Providing advertising, marketing, and promotional services, namely, development of advertising campaigns provided through internet channel, web casts and online banners for vehicles, automobiles, automobile accessories, automobile related products and driving events; Preparing advertisements for others, namely, preparing promotional videos for commercial use via the internet and television, digital cable and video-on-demand or download |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 4, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, September 27, 2016 |
| First Use In Commerce Date | Tuesday, September 27, 2016 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 4, 2016 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, September 27, 2016 |
| First Use In Commerce Date | Tuesday, September 27, 2016 |
| Party Name | WHEEL PROS, LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | GREENWOOD VILLAGE, CO 80111 |
| Party Name | HOONIGAN, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | COMPTON, CA 90221 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | Long Beach, CA 90802 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Long Beach, CA 90802 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Long Beach, CA 90802 |
| Event Date | Event Description |
| Monday, October 3, 2016 | NEW APPLICATION ENTERED |
| Tuesday, October 4, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 6, 2017 | ASSIGNED TO EXAMINER |
| Wednesday, January 11, 2017 | NON-FINAL ACTION WRITTEN |
| Wednesday, January 11, 2017 | NON-FINAL ACTION E-MAILED |
| Wednesday, January 11, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 11, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, July 11, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 12, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 22, 2017 | FINAL REFUSAL WRITTEN |
| Tuesday, August 22, 2017 | FINAL REFUSAL E-MAILED |
| Tuesday, August 22, 2017 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, February 22, 2018 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Thursday, February 22, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, February 22, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 5, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, April 12, 2018 | ASSIGNED TO LIE |
| Wednesday, April 25, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 15, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 15, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 10, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, January 10, 2019 | SOU TEAS EXTENSION RECEIVED |
| Thursday, January 10, 2019 | SOU EXTENSION 1 FILED |
| Thursday, January 10, 2019 | SOU EXTENSION 1 GRANTED |
| Saturday, January 12, 2019 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, July 9, 2019 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, July 9, 2019 | SOU EXTENSION 2 FILED |
| Tuesday, July 9, 2019 | SOU EXTENSION 2 GRANTED |
| Thursday, July 11, 2019 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, January 8, 2020 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, January 8, 2020 | SOU EXTENSION 3 FILED |
| Wednesday, January 8, 2020 | SOU EXTENSION 3 GRANTED |
| Friday, January 10, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, April 22, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, May 6, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, April 22, 2020 | USE AMENDMENT FILED |
| Wednesday, May 6, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Sunday, June 7, 2020 | SU - NON-FINAL ACTION - WRITTEN |
| Sunday, June 7, 2020 | NON-FINAL ACTION E-MAILED |
| Sunday, June 7, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 10, 2020 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, December 2, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, December 7, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 7, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, January 8, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, January 9, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, February 16, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, September 15, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, December 6, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, December 6, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, December 6, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, December 6, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, December 6, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, August 3, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, January 24, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, October 23, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, December 11, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, January 8, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, January 29, 2025 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, December 9, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, December 9, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 9, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, December 9, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, December 9, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |