HOOK UP Trademark

Trademark Overview


On Friday, June 20, 2025, a trademark application was filed for HOOK UP with the United States Patent and Trademark Office. The USPTO has given the HOOK UP trademark a serial number of 99244524. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, June 20, 2025. This trademark is owned by Brands Development Enterprise Inc.. The HOOK UP trademark is filed in the Chemical Products category with the following description:

Adhesive substances for use in industry; Adhesives for industrial use; Construction industry adhesives; Industrial adhesives; Industrial adhesives for use in coating and sealing

General Information


Serial Number99244524
Word MarkHOOK UP
Filing DateFriday, June 20, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, June 20, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing0 - NOT AVAILABLE
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Description of MarkThe mark consists of the attached Illustration of the Trade Dress applied for in the present application, namely, illustrations of packaging for vinyl cement adhesive products. The packaging features a distinctive bright green background covering the entirety of the product container and its corresponding retail box. Centered prominently on the front panel is the stylized wording “HOOK UP” in white with black shadowing, stacked vertically, followed below by the term “ADHESIVES” in a bold typeface. Additional descriptive product language appears in smaller white text toward the bottom.
Indication of Colors claimedThe color(s) Green, White is/are claimed as a feature of the mark.
Goods and ServicesAdhesive substances for use in industry; Adhesives for industrial use; Construction industry adhesives; Industrial adhesives; Industrial adhesives for use in coating and sealing

Classification Information


International Class001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry.
US Class Codes001, 005, 006, 010, 026, 046
Class Status Code6 - Active
Class Status DateFriday, June 20, 2025
Primary Code001
First Use Anywhere DateThursday, March 6, 2025
First Use In Commerce DateThursday, March 6, 2025

Trademark Owner History


Party NameBrands Development Enterprise Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBrooklyn, NY 11223

Trademark Events


Event DateEvent Description
Friday, June 20, 2025NEW APPLICATION ENTERED
Friday, June 20, 2025APPLICATION FILING RECEIPT MAILED