HOOK 'N' ROLL Trademark

Trademark Overview

On Tuesday, June 17, 2014, a trademark application was filed for HOOK 'N' ROLL with the United States Patent and Trademark Office. The USPTO has given the HOOK 'N' ROLL trademark a serial number of 86312248. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, November 12, 2025. This trademark is owned by Benefit Cosmetics LLC. The HOOK 'N' ROLL trademark is filed in the Cosmetics & Cleaning Products category with the following description:

a makeup applicator sold as a component of cosmetics
hook 'n' roll

General Information

Serial Number86312248
Word MarkHOOK 'N' ROLL
Filing DateTuesday, June 17, 2014
Status800 - REGISTERED AND RENEWED
Status DateWednesday, November 12, 2025
Registration Number4796514
Registration DateTuesday, August 18, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 11, 2014

Trademark Statements

Pseudo MarkHOOK AND ROLL
Goods and Servicesa makeup applicator sold as a component of cosmetics

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, June 25, 2014
Primary Code003
First Use Anywhere DateFriday, May 16, 2014
First Use In Commerce DateMonday, March 2, 2015

Trademark Owner History

Party NameBenefit Cosmetics LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSan Francisco, CA 94105
Party NameBenefit Cosmetics LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSan Francisco, CA 94104
Party NameBenefit Cosmetics LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSan Francisco, CA 94104

Trademark Events

Event DateEvent Description
Friday, June 20, 2014NEW APPLICATION ENTERED
Wednesday, June 25, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, June 26, 2014NOTICE OF PSEUDO MARK E-MAILED
Wednesday, September 24, 2014ASSIGNED TO EXAMINER
Tuesday, September 30, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 22, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 11, 2014PUBLISHED FOR OPPOSITION
Tuesday, November 11, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 6, 2015NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 9, 2015TEAS STATEMENT OF USE RECEIVED
Wednesday, July 8, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, June 9, 2015USE AMENDMENT FILED
Friday, July 10, 2015STATEMENT OF USE PROCESSING COMPLETE
Friday, July 10, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, July 11, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, August 18, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, August 26, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, August 26, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 11, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, December 11, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, August 18, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, July 20, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, August 18, 2021TEAS SECTION 8 RECEIVED
Saturday, January 29, 2022CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, January 29, 2022REGISTERED - SEC. 8 (6-YR) ACCEPTED
Saturday, January 29, 2022NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Tuesday, January 24, 2023TEAS SECTION 15 RECEIVED
Monday, August 7, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, August 10, 2023REGISTERED - SEC. 15 ACKNOWLEDGED
Thursday, August 10, 2023SEC. 15 ACKNOWLEDGEMENT - E-MAILED
Sunday, August 18, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, July 9, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, July 9, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, July 9, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 15, 2025TEAS SECTION 8 & 9 RECEIVED
Monday, November 3, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, November 12, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, November 12, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, November 12, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

roll hook cosmetics component sold applicator makeup