HONOR TRADITION, EMBRACE CHANGE Trademark

Trademark Overview

On Monday, March 5, 2012, a trademark application was filed for HONOR TRADITION, EMBRACE CHANGE with the United States Patent and Trademark Office. The USPTO has given the HONOR TRADITION, EMBRACE CHANGE trademark a serial number of 85560132. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, May 1, 2024. This trademark is owned by Sazerac Company, Inc.. The HONOR TRADITION, EMBRACE CHANGE trademark is filed in the Transportation & Storage Services category with the following description:

[ Bottling services; packing, crating and warehousing services; shipping of goods; warehousing services, namely, storage, distribution, pick-up, packing, and shipping of distilled spirits; ] arranging and conducting distillery tours
honor tradition, embrace change

General Information

Serial Number85560132
Word MarkHONOR TRADITION, EMBRACE CHANGE
Filing DateMonday, March 5, 2012
Status800 - REGISTERED AND RENEWED
Status DateWednesday, May 1, 2024
Registration Number4488973
Registration DateTuesday, February 25, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 17, 2012

Trademark Statements

Goods and Services[ Bottling services; packing, crating and warehousing services; shipping of goods; warehousing services, namely, storage, distribution, pick-up, packing, and shipping of distilled spirits; ] arranging and conducting distillery tours

Classification Information

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateMonday, March 12, 2012
Primary Code039
First Use Anywhere DateFriday, November 22, 2013
First Use In Commerce DateFriday, November 22, 2013

Trademark Owner History

Party NameSAZERAC BRANDS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLouisville, KY 40223
Party NameSazerac Company, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMetairie, LA 70002
Party NameSazerac Company, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMetairie, LA 70002
Party NameSazerac Company, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMetairie, LA 70002

Trademark Events

Event DateEvent Description
Monday, June 4, 2012ASSIGNED TO EXAMINER
Wednesday, June 6, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, March 8, 2012NEW APPLICATION ENTERED
Monday, March 12, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, June 27, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 11, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, March 8, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, March 13, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, September 6, 2013SOU TEAS EXTENSION RECEIVED
Tuesday, July 17, 2012PUBLISHED FOR OPPOSITION
Tuesday, July 17, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, March 11, 2013SOU TEAS EXTENSION RECEIVED
Monday, March 11, 2013SOU EXTENSION 1 FILED
Monday, March 11, 2013SOU EXTENSION 1 GRANTED
Wednesday, October 16, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, November 25, 2013TEAS STATEMENT OF USE RECEIVED
Monday, November 25, 2013USE AMENDMENT FILED
Wednesday, December 11, 2013STATEMENT OF USE PROCESSING COMPLETE
Thursday, January 23, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, September 6, 2013SOU EXTENSION 2 FILED
Tuesday, October 15, 2013SOU EXTENSION 2 GRANTED
Friday, October 11, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, December 26, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, January 21, 2014ASSIGNED TO LIE
Friday, January 24, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, February 25, 2014REGISTERED-PRINCIPAL REGISTER
Wednesday, November 25, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, May 31, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 31, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 25, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, August 24, 2020TEAS SECTION 8 & 15 RECEIVED
Wednesday, March 9, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, October 9, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, October 9, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, October 7, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, December 9, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, December 7, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, December 9, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 25, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, December 1, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, December 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, December 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, December 1, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, May 1, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, May 1, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, January 8, 2024TEAS SECTION 8 & 9 RECEIVED
Wednesday, May 1, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, May 1, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Related Keywords

change embrace tradition honor services shipping warehousing packing arranging spirits conducting distillery distilled tours