HOKIE Trademark

Trademark Overview


On Thursday, June 26, 2025, a trademark application was filed for HOKIE with the United States Patent and Trademark Office. The USPTO has given the HOKIE trademark a serial number of 99254754. The federal status of this trademark filing is REGISTERED as of Tuesday, April 7, 2026. This trademark is owned by Virginia Polytechnic Institute and State University. The HOKIE trademark is filed in the Staple Food Products category with the following description:

Ice cream; Ice cream desserts; Frozen confectionery containing ice cream
hokie

General Information


Serial Number99254754
Word MarkHOKIE
Filing DateThursday, June 26, 2025
Status700 - REGISTERED
Status DateTuesday, April 7, 2026
Registration Number8201792
Registration DateTuesday, April 7, 2026
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 17, 2026

Trademark Statements


Description of MarkThe mark consists of the stylized word "Hokie" in a bold, cursive font. The letter "o" is replaced with an image of an ice cream cone, where the scoop forms the round part of the letter and the cone serves as its base. The word sits atop a swooping underline that extends from left to right, curving upward slightly at the end. On the right side of the underline, there are two bird footprints.
Goods and ServicesIce cream; Ice cream desserts; Frozen confectionery containing ice cream

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, June 26, 2025
Primary Code030
First Use Anywhere DateThursday, March 30, 2023
First Use In Commerce DateThursday, March 30, 2023

Trademark Owner History


Party NameVirginia Polytechnic Institute and State University
Party Type30 - Original Registrant
Legal Entity Type14 - State Agency
AddressBlacksburg, VA 24061
US

Party NameVirginia Polytechnic Institute and State University
Party Type20 - Owner at Publication
Legal Entity Type14 - State Agency
AddressBlacksburg, VA 24061
US

Party NameVirginia Polytechnic Institute and State University
Party Type10 - Original Applicant
Legal Entity Type14 - State Agency
AddressBlacksburg, VA 24061
US

Trademark Events


Event DateEvent Description
Thursday, June 26, 2025NEW APPLICATION ENTERED
Thursday, June 26, 2025APPLICATION FILING RECEIPT MAILED
Tuesday, November 4, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, November 4, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, November 14, 2025ASSIGNED TO EXAMINER
Monday, November 17, 2025NON-FINAL ACTION WRITTEN
Monday, November 17, 2025NON-FINAL ACTION E-MAILED
Monday, November 17, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, January 9, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, January 9, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, January 9, 2026TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 15, 2026NON-FINAL ACTION WRITTEN
Thursday, January 15, 2026NON-FINAL ACTION E-MAILED
Thursday, January 15, 2026NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, January 21, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, January 21, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 21, 2026TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, January 23, 2026APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 11, 2026NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 17, 2026PUBLISHED FOR OPPOSITION
Tuesday, February 17, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 7, 2026REGISTERED-PRINCIPAL REGISTER
Tuesday, April 7, 2026NOTICE OF REGISTRATION CONFIRMATION EMAILED