| Serial Number | 87743450 |
| Word Mark | HIIT |
| Filing Date | Thursday, January 4, 2018 |
| Status | 705 - PARTIAL SECTION 8 & 15 ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, July 24, 2025 |
| Registration Number | 5688765 |
| Registration Date | Tuesday, March 5, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 18, 2018 |
| Description of Mark | The mark consists of of the stylized word "HIIT" with a design above consisting of an incomplete circle with a triangle shape in the bottom portion. |
| Goods and Services | [ Footwear; coats; jackets; raincoats; jumpers; sweaters; t-shirts; polo shirts, rugby shirts; trousers; ] shorts [ ; underwear; socks; vests; hats; caps being headwear; headwear; gloves; mittens; shoes; boots ] |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | [ Retail store services featuring footwear, coats, jackets, raincoats, jumpers, sweaters, t-shirts, polo shirts, rugby shirts, trousers, shorts, underwear, socks, vests, hats, caps, headwear, gloves, mittens, shoes, and boots ] |
| NOT AVAILABLE | "HIIT" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Thursday, July 24, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 18, 2018 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | ASOS HOLDINGS LIMITED |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | LONDON NW1 7FB GB |
| Party Name | Burton Trading Limited |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | London W1T3NL GB |
| Party Name | Burton Trading Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | London W1T3NL GB |
| Party Name | Burton Trading Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | London W1T3NL GB |
| Event Date | Event Description |
| Monday, October 1, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 8, 2018 | NEW APPLICATION ENTERED |
| Thursday, January 18, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 19, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, March 30, 2018 | ASSIGNED TO EXAMINER |
| Friday, March 30, 2018 | NON-FINAL ACTION WRITTEN |
| Friday, March 30, 2018 | NON-FINAL ACTION E-MAILED |
| Friday, March 30, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, October 1, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, October 2, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, November 14, 2018 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, November 28, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, October 18, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, October 18, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 18, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 18, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 18, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, November 2, 2018 | ASSIGNED TO LIE |
| Friday, November 9, 2018 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Tuesday, December 18, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 18, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 5, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, April 29, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, February 28, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, July 22, 2025 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Tuesday, March 5, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, June 24, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, June 24, 2025 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Thursday, July 24, 2025 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, July 24, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |