| Serial Number | 99866352 |
| Word Mark | HEY, WELL PLAYED |
| Filing Date | Thursday, June 4, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, June 4, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Pseudo Mark | HEY WELL PLAYED |
| Goods and Services | On-line retail store services featuring stationery, books, posters, and downloadable digital files in the nature of posters, charts, and signs |
| Goods and Services | Printed posters; Printed educational publications, namely, educational learning cards, flash cards, activity cards, workbooks, textbooks, activity books, story books, puzzle books, printed puzzles, teacher guides, manuals, posters and educational booklets in the field of parenting; Printed flip books |
| Goods and Services | Publication of books; Publishing of electronic publications; Providing on-line publications in the nature of e-books in the field of parenting; Providing online non-downloadable publications in the nature of curricula in the field of parenting; Entertainment services, namely, providing video podcasts in the field of parenting; Entertainment services, namely, providing webcasts in the field of parenting; Entertainment services, namely, providing podcasts in the field of parenting; Educational and entertainment services, namely, providing motivational speaking services in the field of parenting; Entertainment services, namely, providing ongoing webisodes featuring parenting via a global computer network; Providing educational mentoring services and programs in the field of parenting; Education services, namely, providing classes, workshops, seminars and in-person events in the field of parenting; Educational services, namely, conducting programs in the field of parenting; Education services, namely, providing live and on-line group coaching in the field of parenting; Providing group coaching in the field of parenting; Life coaching services in the field of parenting; Personal coaching services in the field of parenting; Providing online, non-downloadable, short-form videos in the field of parenting; On-line journals, namely, blogs featuring parenting |
| Goods and Services | Downloadable e-books in the field of parenting; Downloadable tutorial e-books in the field of parenting |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 4, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 4, 2026 |
| Primary Code | 016 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 4, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 4, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BROOKE ROMNEY WRITES, LLC dba Hey, Well Played |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Kaysville, UT 84037 US |
| Event Date | Event Description |
| Thursday, June 4, 2026 | NEW APPLICATION ENTERED |
| Thursday, June 4, 2026 | APPLICATION FILING RECEIPT MAILED |