| Serial Number | 99546684 |
| Word Mark | HEY SUGAR! |
| Filing Date | Sunday, December 14, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Tuesday, June 9, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Bakery goods; bakery desserts, namely, cakes, cake jars sold filled with cake and frosting, cheesecakes, puddings, custards, brownies, dessert bars, pies, and confections. |
| Pseudo Mark | HEY SUGAR |
| Description of Mark | The mark consists of The wording “Hey Sugar!” in stylized lettering. Above the wording appears a design featuring a jar with dripping frosting or icing topped with confectionery items and a drinking straw, positioned next to a sack filled with granulated sugar and a spoon. Decorative floral elements appear on each side of the design. The wording appears beneath the design. |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, December 14, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Tuesday, October 20, 2020 |
| First Use In Commerce Date | Tuesday, October 20, 2020 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Menifee, CA 92584 US |
| Event Date | Event Description |
| Sunday, December 14, 2025 | NEW APPLICATION ENTERED |
| Sunday, December 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, April 7, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, April 7, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, April 17, 2026 | ASSIGNED TO EXAMINER |
| Thursday, April 23, 2026 | NON-FINAL ACTION WRITTEN |
| Thursday, April 23, 2026 | NON-FINAL ACTION E-MAILED |
| Thursday, April 23, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 8, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 8, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 9, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |