| Serial Number | 77581348 |
| Word Mark | HERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'SHERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'S HERSHEY'S |
| Filing Date | Monday, September 29, 2008 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Tuesday, March 19, 2019 |
| Registration Number | 3668662 |
| Registration Date | Tuesday, August 18, 2009 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 2, 2009 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of Twelve (12) equally-sized recessed rectangular panels arranged in a four panel by three panel format with each panel having its own raised border within a large rectangle with letters spelling "HERSHEY'S" in each recessed panel. |
| Goods and Services | Candy |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 2, 2008 |
| Primary Code | 030 |
| First Use Anywhere Date | Tuesday, December 31, 1968 |
| First Use In Commerce Date | Tuesday, December 31, 1968 |
| Party Name | HERSHEY CHOCOLATE & CONFECTIONERY LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BROOMFIELD, CO 80021 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Event Date | Event Description |
| Thursday, January 16, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, January 16, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, January 15, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, March 19, 2019 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Tuesday, March 19, 2019 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, March 19, 2019 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, March 19, 2019 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, February 18, 2019 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, August 18, 2018 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, October 8, 2014 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Wednesday, October 8, 2014 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, October 7, 2014 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, October 1, 2014 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, August 18, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 2, 2009 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 13, 2009 | NOTICE OF PUBLICATION |
| Thursday, April 30, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, April 30, 2009 | ASSIGNED TO LIE |
| Thursday, April 30, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 16, 2008 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 16, 2008 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 16, 2008 | NON-FINAL ACTION WRITTEN |
| Monday, December 8, 2008 | ASSIGNED TO EXAMINER |
| Friday, October 3, 2008 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Thursday, October 2, 2008 | NEW APPLICATION ENTERED IN TRAM |