| Serial Number | 85131405 |
| Word Mark | HERSHEY'S COCOA |
| Filing Date | Thursday, September 16, 2010 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 1, 2019 |
| Registration Number | 4163102 |
| Registration Date | Tuesday, June 26, 2012 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 10, 2012 |
| Indication of Colors claimed | The color(s) BLACK, DARK BROWN, MEDIUM BROWN, SILVER, WHITE, BLUE, ORANGE, PEACH, and GRAY is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "COCOA" |
| Description of Mark | The mark consists of the wording "Hershey's Cocoa" set inside a shaded rectangle, with such rectangle set below a larger rectangle featuring a stylized depiction of a man, woman, and child drinking from coffee cups, with a stylized depiction of a can set at the left-hand side of the mark, which can features the wording "Hershey's Cocoa" and a stylized depiction of a baby placed inside a coffee bean, along with design elements intended to depict additional wording set on the side of the can. The color black appears in the background of the shaded rectangle featuring the wording "Hershey's Cocoa", in the face, eyes, and hair of the man, in the eyelashes of the woman, in the eyes of the child, and in the tie of the man; the color dark brown appears in the can; the color medium brown appears in the can and in the coffee cups; the color silver appears in the wording "Hershey's Cocoa" set inside the shaded rectangle, in the wording "Hershey's Cocoa" on the can, in the depiction of the baby placed inside a coffee bean on the can, in the design elements forming the stylized depiction of wording on the side of the can, and in the can; the color white appears in the can, in the shirts of man, woman, and child, in the eyes of the man and child, in the coffee cups, in the teeth of the man and woman, and in the hair of the man; the color blue appears in the eyes of the child, in the coffee cups, in the shirt of the man, in the can, and in the background of the rectangle featuring the depiction of the man, woman, and child; the color orange appears in the hair of the woman and child, in the shirts of the woman and child, in the lips of the man and woman, in the eyebrows of the woman and child, and in the skin of the man, woman, and child; the color peach appears in the skin of the man, woman, and child, and in the hair of the woman and child; the color gray appears in the man's suit, in the man's eyes, in the skin of the man, woman, and child, in the coffee cups, and in the depiction of the baby placed inside a coffee bean on the can. |
| Goods and Services | candles |
| Name/Portrait Description and/or Consent Statement | The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual. |
| International Class | 004 - Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions; fuels (including motor spirit) and illuminants; candles and wicks for lighting. |
| US Class Codes | 001, 006, 015 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 1, 2019 |
| Primary Code | 004 |
| First Use Anywhere Date | Friday, April 30, 2010 |
| First Use In Commerce Date | Friday, April 30, 2010 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Party Name | Hershey Chocolate & Confectionery Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Wheat Ridge, CO 80033 |
| Event Date | Event Description |
| Friday, February 1, 2019 | CANCELLED SEC. 8 (6-YR) |
| Monday, June 26, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, April 21, 2015 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, April 21, 2015 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, June 26, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 10, 2012 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 21, 2012 | NOTICE OF PUBLICATION |
| Thursday, March 8, 2012 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, March 1, 2012 | EXAMINERS AMENDMENT MAILED |
| Thursday, March 1, 2012 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, March 1, 2012 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, March 1, 2012 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, February 7, 2012 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, February 7, 2012 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 31, 2012 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Friday, August 19, 2011 | FINAL REFUSAL MAILED |
| Friday, August 19, 2011 | FINAL REFUSAL WRITTEN |
| Tuesday, July 12, 2011 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 12, 2011 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 6, 2011 | ASSIGNED TO LIE |
| Wednesday, June 22, 2011 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, December 23, 2010 | NON-FINAL ACTION MAILED |
| Wednesday, December 22, 2010 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 21, 2010 | ASSIGNED TO EXAMINER |
| Thursday, December 16, 2010 | ASSIGNED TO EXAMINER |
| Monday, December 13, 2010 | ASSIGNED TO EXAMINER |
| Wednesday, September 22, 2010 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, September 21, 2010 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, September 20, 2010 | NEW APPLICATION ENTERED IN TRAM |