Trademark Overview

---

On Wednesday, January 15, 2003, a trademark application was filed for HERITAGE MAX with the United States Patent and Trademark Office. The USPTO has given the HERITAGE MAX trademark a serial number of 78203661. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, June 5, 2015. This trademark is owned by North American Company for Life and Health Insurance. The HERITAGE MAX trademark is filed in the Insurance & Financial Services category with the following description:

LIFE INSURANCE AND ANNUITY UNDERWRITING SERVICES

General Information

---

Serial Number	78203661
Word Mark	HERITAGE MAX
Filing Date	Wednesday, January 15, 2003
Status	710 - CANCELLED - SECTION 8
Status Date	Friday, June 5, 2015
Registration Number	2899421
Registration Date	Tuesday, November 2, 2004
Mark Drawing	1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition Date	Tuesday, November 4, 2003

Trademark Statements

---

Goods and Services

LIFE INSURANCE AND ANNUITY UNDERWRITING SERVICES

Classification Information

---

International Class	036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes	100, 101, 102
Class Status Code	2 - Sec. 8 - Entire Registration
Class Status Date	Friday, June 5, 2015
Primary Code	036
First Use Anywhere Date	Tuesday, March 4, 2003
First Use In Commerce Date	Tuesday, March 4, 2003

Trademark Owner History

---

Party Name	SAMMONS FINANCIAL GROUP, INC.
Party Type	31 - New Owner After Registration
Legal Entity Type	03 - Corporation
Address	WEST DES MOINES, IA 50266

---

Party Name	North American Company for Life and Health Insurance
Party Type	30 - Original Registrant
Legal Entity Type	03 - Corporation
Address	Chicago, IL 60607

---

Party Name	North American Company for Life and Health Insurance
Party Type	20 - Owner at Publication
Legal Entity Type	03 - Corporation
Address	Chicago, IL 60606

---

Party Name	North American Company for Life and Health Insurance
Party Type	10 - Original Applicant
Legal Entity Type	03 - Corporation
Address	Chicago, IL 60606

Trademark Events

---

Event Date	Event Description
Friday, June 5, 2015	CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, January 23, 2013	AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, February 27, 2012	ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 27, 2012	TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 14, 2011	ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 13, 2010	REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, January 13, 2010	CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, January 11, 2010	TEAS SECTION 8 & 15 RECEIVED
Tuesday, November 2, 2004	REGISTERED-PRINCIPAL REGISTER
Wednesday, September 8, 2004	CASE FILE IN TICRS
Wednesday, August 18, 2004	EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Monday, April 12, 2004	TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, November 19, 2003	EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, November 4, 2003	PUBLISHED FOR OPPOSITION
Wednesday, October 15, 2003	NOTICE OF PUBLICATION
Thursday, September 4, 2003	APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, September 4, 2003	USE AMENDMENT ACCEPTED
Friday, July 11, 2003	CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, August 29, 2003	AMENDMENT TO USE PROCESSING COMPLETE
Friday, July 11, 2003	USE AMENDMENT FILED
Sunday, August 24, 2003	PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, July 15, 2003	APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, July 11, 2003	TEAS AMENDMENT OF USE RECEIVED
Friday, July 11, 2003	ASSIGNED TO EXAMINER

Related Keywords

---

heritage services underwriting annuity insurance life