HEFFDIRECT BECAUSE YOU'RE DIFFERENT A DIVISION OF HEFFERNAN INSURANCE BROKERS Trademark
Trademark Overview
On Thursday, August 14, 2025, a trademark application was filed for HEFFDIRECT BECAUSE YOU'RE DIFFERENT A DIVISION OF HEFFERNAN INSURANCE BROKERS with the United States Patent and Trademark Office. The USPTO has given the HEFFDIRECT BECAUSE YOU'RE DIFFERENT A DIVISION OF HEFFERNAN INSURANCE BROKERS trademark a serial number of 99337927. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, August 14, 2025. This trademark is owned by Heffernan Insurance Brokers. The HEFFDIRECT BECAUSE YOU'RE DIFFERENT A DIVISION OF HEFFERNAN INSURANCE BROKERS trademark is filed in the Insurance & Financial Services category with the following description:
Insurance brokerage
General Information
| Serial Number | 99337927 |
| Word Mark | HEFFDIRECT BECAUSE YOU'RE DIFFERENT A DIVISION OF HEFFERNAN INSURANCE BROKERS |
| Filing Date | Thursday, August 14, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, August 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 0 - NOT AVAILABLE |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Description of Mark | The mark consists of The mark consists of a square black block with a large implied stylized lowercase 'h' and at a right leaning angle centered in the square, and a ball in the center of the square with a black shadow on the right side of the ball facing the lower right corner of the square. To the right, the word “HeffDirect” is written in a clean serif font in regular weight. Below this, the phrase “Because You’re Different” appears in a handwritten-style font. In all caps at the very bottom, there is a phrase that says “A division of Heffernan Insurance Brokers” in all caps and a lightweight font. |
| Goods and Services | Insurance brokerage |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 14, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, June 13, 2019 |
| First Use In Commerce Date | Friday, August 30, 2019 |
Trademark Owner History
| Party Name | Heffernan Insurance Brokers |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Walnut Creek, CA 94596 |
Trademark Events
| Event Date | Event Description |
| Thursday, August 14, 2025 | NEW APPLICATION ENTERED |
| Thursday, August 14, 2025 | APPLICATION FILING RECEIPT MAILED |