HEEL! Trademark

Trademark Overview


On Tuesday, September 19, 2017, a trademark application was filed for HEEL! with the United States Patent and Trademark Office. The USPTO has given the HEEL! trademark a serial number of 87613555. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, December 12, 2025. This trademark is owned by Live Oak Veterinary Equipment and Software, LLC. The HEEL! trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Computer & Software Services & Scientific Services categories with the following description:

Software as a service (SAAS) services featuring software for use by veterinarians, veterinary care providers and pet/animal owners with respect to medication reminders and compliance; Software as a service (SAAS) services featuring software for use by veterinarians and veterinary care providers with respect to facilitating transaction order entry, order directing and order confirmation services to customers in the field of veterinary pharmaceuticals

Computer software and application software for mobile devices and desktop devices for use by veterinarians, veterinary care providers and pet/animal owners, namely, software for use in medication reminders and compliance; Computer software and application software for use by veterinarians and veterinary care providers, namely, software for use in facilitating transaction order entry, order directing and order confirmation services to customers in the field of veterinary pharmaceuticals
heel!

General Information


Serial Number87613555
Word MarkHEEL!
Filing DateTuesday, September 19, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, December 12, 2025
Registration Number5863615
Registration DateTuesday, September 17, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 6, 2018

Trademark Statements


Goods and ServicesSoftware as a service (SAAS) services featuring software for use by veterinarians, veterinary care providers and pet/animal owners with respect to medication reminders and compliance; Software as a service (SAAS) services featuring software for use by veterinarians and veterinary care providers with respect to facilitating transaction order entry, order directing and order confirmation services to customers in the field of veterinary pharmaceuticals
Goods and ServicesComputer software and application software for mobile devices and desktop devices for use by veterinarians, veterinary care providers and pet/animal owners, namely, software for use in medication reminders and compliance; Computer software and application software for use by veterinarians and veterinary care providers, namely, software for use in facilitating transaction order entry, order directing and order confirmation services to customers in the field of veterinary pharmaceuticals

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, September 22, 2017
Primary Code009
First Use Anywhere DateTuesday, August 8, 2017
First Use In Commerce DateTuesday, August 8, 2017

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, September 22, 2017
Primary Code042
First Use Anywhere DateTuesday, August 8, 2017
First Use In Commerce DateTuesday, August 8, 2017

Trademark Owner History


Party NameLive Oak Veterinary Equipment and Software, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSavannah, GA 31411

Party NameLive Oak Veterinary Equipment and Software, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSavannah, GA 31411

Party NameLive Oak Veterinary Equipment and Software, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSavannah, GA 31411

Trademark Events


Event DateEvent Description
Friday, September 22, 2017NEW APPLICATION ENTERED
Friday, September 22, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, December 23, 2017ASSIGNED TO EXAMINER
Saturday, December 23, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 17, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 6, 2018PUBLISHED FOR OPPOSITION
Tuesday, February 6, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, March 8, 2018OPPOSITION PAPERS RECEIVED AT TTAB
Thursday, March 8, 2018OPPOSITION INSTITUTED NO. 999999
Thursday, May 23, 2019OPPOSITION DISMISSED NO. 999999
Thursday, May 23, 2019OPPOSITION TERMINATED NO. 999999
Thursday, May 23, 2019TTAB RELEASE CASE TO TRADEMARKS
Tuesday, July 2, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, July 18, 2019TEAS STATEMENT OF USE RECEIVED
Saturday, August 10, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, July 18, 2019USE AMENDMENT FILED
Saturday, August 10, 2019STATEMENT OF USE PROCESSING COMPLETE
Monday, August 12, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, August 13, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, September 17, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, September 17, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, September 9, 2025TEAS SECTION 8 & 15 RECEIVED
Friday, December 12, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, December 12, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, December 12, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED