| Serial Number | 87108822 |
| Word Mark | HEARTLAND FIDELITY INSURANCE |
| Filing Date | Tuesday, July 19, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Saturday, August 26, 2023 |
| Registration Number | 5159827 |
| Registration Date | Tuesday, March 14, 2017 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 27, 2016 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the word "HEARTLAND" on a top line, and the words "Fidelity Insurance" underneath the word "HEARTLAND", and a line set forth underneath all of the wording, with the end of the line curved upward in the shape of a portion of a heart. |
| Goods and Services | insurance underwriting and administration in the field of prescription drug and vision health insurance |
| NOT AVAILABLE | "INSURANCE" |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 22, 2016 |
| Primary Code | 036 |
| First Use Anywhere Date | Tuesday, January 4, 2005 |
| First Use In Commerce Date | Wednesday, September 5, 2007 |
| Party Name | Heartland Fidelity Insurance Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Washington, DC 20005 US |
| Party Name | Heartland Fidelity Insurance Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Washington, DC 20005 US |
| Party Name | Heartland Fidelity Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Washington, DC 20005 US |
| Event Date | Event Description |
| Friday, July 22, 2016 | NEW APPLICATION ENTERED |
| Friday, July 22, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, July 23, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, October 28, 2016 | ASSIGNED TO EXAMINER |
| Friday, November 4, 2016 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, November 4, 2016 | EXAMINERS AMENDMENT E-MAILED |
| Friday, November 4, 2016 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, November 4, 2016 | EXAMINER'S AMENDMENT ENTERED |
| Friday, November 4, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 7, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 27, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 27, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 14, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Monday, March 14, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, May 17, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, May 17, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, May 17, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, May 17, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, May 17, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, February 27, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, August 26, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, August 26, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, August 26, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, March 14, 2026 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |