HEALTHNOW Trademark

Trademark Overview


On Thursday, January 24, 2013, a trademark application was filed for HEALTHNOW with the United States Patent and Trademark Office. The USPTO has given the HEALTHNOW trademark a serial number of 85831572. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, June 15, 2024. This trademark is owned by HealthNow New York Inc.. The HEALTHNOW trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Health insurance administration; dental insurance administration; vision insurance administration; organization and administration of healthcare plans, health insurance plans, stop loss insurance plans, and indemnity plans; healthcare insurance services and stop-loss health insurance services, namely, health insurance underwriting for healthcare insurance plans and healthcare claims processing services for healthcare insurance plans, employer-funded medical insurance providers, self-funded insurance providers, and third party insurance providers

Providing incentive award programs for health insurance subscribers to promote predetermined health management and wellness practices; health care utilization and review services, namely, healthcare demand management and healthcare utilization review; case management of healthcare and medical services, namely, compiling data and analyzing in the field of health insurance

Healthcare services in the nature of health maintenance organizations; healthcare services in the nature of preferred provider organizations; managed healthcare services; case management of healthcare and medical services, namely, disease management programs; medical services, namely, programs for preventive health management; medical services, namely, health management programs; medical services, namely, wellness programs
healthnow

General Information


Serial Number85831572
Word MarkHEALTHNOW
Filing DateThursday, January 24, 2013
Status800 - REGISTERED AND RENEWED
Status DateSaturday, June 15, 2024
Registration Number4531759
Registration DateTuesday, May 20, 2014
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 4, 2014

Trademark Statements


Description of MarkThe mark consists of the wording "HealthNow" with three curved lines forming a flag/banner connected to the "w", the word "Health" is blue, the word "Now" is red, the top and bottom curved lines are red, and the middle curved line is blue.
Pseudo MarkHEALTH NOW
Goods and ServicesHealth insurance administration; dental insurance administration; vision insurance administration; organization and administration of healthcare plans, health insurance plans, stop loss insurance plans, and indemnity plans; healthcare insurance services and stop-loss health insurance services, namely, health insurance underwriting for healthcare insurance plans and healthcare claims processing services for healthcare insurance plans, employer-funded medical insurance providers, self-funded insurance providers, and third party insurance providers
Indication of Colors claimedThe color(s) blue and red is/are claimed as a feature of the mark.
Goods and ServicesProviding incentive award programs for health insurance subscribers to promote predetermined health management and wellness practices; health care utilization and review services, namely, healthcare demand management and healthcare utilization review; case management of healthcare and medical services, namely, compiling data and analyzing in the field of health insurance
Goods and ServicesHealthcare services in the nature of health maintenance organizations; healthcare services in the nature of preferred provider organizations; managed healthcare services; case management of healthcare and medical services, namely, disease management programs; medical services, namely, programs for preventive health management; medical services, namely, health management programs; medical services, namely, wellness programs

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, October 28, 2013
Primary Code035
First Use Anywhere DateThursday, December 15, 2011
First Use In Commerce DateThursday, December 15, 2011

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 30, 2013
Primary Code036
First Use Anywhere DateThursday, December 15, 2011
First Use In Commerce DateThursday, December 15, 2011

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, January 30, 2013
Primary Code044
First Use Anywhere DateThursday, December 15, 2011
First Use In Commerce DateThursday, December 15, 2011

Trademark Owner History


Party NameHIGHMARK WESTERN AND NORTHEASTERN NEW YORK INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBuffalo, NY 14202

Party NameHealthNow New York Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBuffalo, NY 142022657

Party NameHealthNow New York Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBuffalo, NY 142022657

Party NameHealthNow New York Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBuffalo, NY 142022657

Trademark Events


Event DateEvent Description
Monday, January 28, 2013NEW APPLICATION ENTERED
Wednesday, January 30, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, January 31, 2013NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, May 7, 2013ASSIGNED TO EXAMINER
Wednesday, May 8, 2013NON-FINAL ACTION WRITTEN
Wednesday, May 8, 2013NON-FINAL ACTION E-MAILED
Wednesday, May 8, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, January 6, 2014EXAMINERS AMENDMENT -WRITTEN
Monday, January 6, 2014EXAMINERS AMENDMENT E-MAILED
Monday, January 6, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, January 6, 2014EXAMINER'S AMENDMENT ENTERED
Sunday, January 26, 2014ASSIGNED TO LIE
Tuesday, January 28, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, October 28, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, October 28, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 28, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, January 6, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 12, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 4, 2014PUBLISHED FOR OPPOSITION
Tuesday, March 4, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 20, 2014REGISTERED-PRINCIPAL REGISTER
Monday, May 20, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, March 11, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, March 11, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 7, 2020TEAS SECTION 8 & 15 RECEIVED
Wednesday, June 3, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, June 11, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Friday, June 12, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, May 20, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, November 30, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 3, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Friday, June 12, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, May 19, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, November 30, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, November 30, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, November 30, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, November 30, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, November 30, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, March 13, 2024TEAS SECTION 8 & 9 RECEIVED
Saturday, June 15, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, June 15, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, June 15, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, June 15, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Saturday, June 15, 2024REGISTERED-SUBSEQUENT SEC. 8 (10 YR) ACCEPTED/SEC. 9 GRANTED