
| Serial Number | 85831572 |
| Word Mark | HEALTHNOW |
| Filing Date | Thursday, January 24, 2013 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Saturday, June 15, 2024 |
| Registration Number | 4531759 |
| Registration Date | Tuesday, May 20, 2014 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 4, 2014 |
| Description of Mark | The mark consists of the wording "HealthNow" with three curved lines forming a flag/banner connected to the "w", the word "Health" is blue, the word "Now" is red, the top and bottom curved lines are red, and the middle curved line is blue. |
| Pseudo Mark | HEALTH NOW |
| Goods and Services | Health insurance administration; dental insurance administration; vision insurance administration; organization and administration of healthcare plans, health insurance plans, stop loss insurance plans, and indemnity plans; healthcare insurance services and stop-loss health insurance services, namely, health insurance underwriting for healthcare insurance plans and healthcare claims processing services for healthcare insurance plans, employer-funded medical insurance providers, self-funded insurance providers, and third party insurance providers |
| Indication of Colors claimed | The color(s) blue and red is/are claimed as a feature of the mark. |
| Goods and Services | Providing incentive award programs for health insurance subscribers to promote predetermined health management and wellness practices; health care utilization and review services, namely, healthcare demand management and healthcare utilization review; case management of healthcare and medical services, namely, compiling data and analyzing in the field of health insurance |
| Goods and Services | Healthcare services in the nature of health maintenance organizations; healthcare services in the nature of preferred provider organizations; managed healthcare services; case management of healthcare and medical services, namely, disease management programs; medical services, namely, programs for preventive health management; medical services, namely, health management programs; medical services, namely, wellness programs |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 28, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, December 15, 2011 |
| First Use In Commerce Date | Thursday, December 15, 2011 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 30, 2013 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, December 15, 2011 |
| First Use In Commerce Date | Thursday, December 15, 2011 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 30, 2013 |
| Primary Code | 044 |
| First Use Anywhere Date | Thursday, December 15, 2011 |
| First Use In Commerce Date | Thursday, December 15, 2011 |
| Party Name | HIGHMARK WESTERN AND NORTHEASTERN NEW YORK INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Buffalo, NY 14202 |
| Party Name | HealthNow New York Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Buffalo, NY 142022657 |
| Party Name | HealthNow New York Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Buffalo, NY 142022657 |
| Party Name | HealthNow New York Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Buffalo, NY 142022657 |
| Event Date | Event Description |
| Monday, January 28, 2013 | NEW APPLICATION ENTERED |
| Wednesday, January 30, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, January 31, 2013 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, May 7, 2013 | ASSIGNED TO EXAMINER |
| Wednesday, May 8, 2013 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 8, 2013 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 8, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, January 6, 2014 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, January 6, 2014 | EXAMINERS AMENDMENT E-MAILED |
| Monday, January 6, 2014 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, January 6, 2014 | EXAMINER'S AMENDMENT ENTERED |
| Sunday, January 26, 2014 | ASSIGNED TO LIE |
| Tuesday, January 28, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, October 28, 2013 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, October 28, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, October 28, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, January 6, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 12, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 4, 2014 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 4, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 20, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Monday, May 20, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, March 11, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, March 11, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, April 7, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, June 3, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, June 11, 2020 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Friday, June 12, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, May 20, 2023 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, November 30, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, June 3, 2020 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Friday, June 12, 2020 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, May 19, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, November 30, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, November 30, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, November 30, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, November 30, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, November 30, 2023 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, March 13, 2024 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, June 15, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, June 15, 2024 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Saturday, June 15, 2024 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Saturday, June 15, 2024 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Saturday, June 15, 2024 | REGISTERED-SUBSEQUENT SEC. 8 (10 YR) ACCEPTED/SEC. 9 GRANTED |