| Serial Number | 99228628 |
| Word Mark | HEALTH BEHAVIOR BY DESIGN |
| Filing Date | Wednesday, June 11, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, December 23, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 23, 2025 |
| Goods and Services | Business consulting services in the field of behavior design for improving customer engagement and retention in mental health and wellness industries; Business advisory services in the field of behavior design strategy to help executives and start-up founders scale mental health and wellness solutions |
| Goods and Services | Educational services, namely, providing workshops, lectures, courses, classes and seminars in the fields of behavioral science, design and healthcare innovation |
| NOT AVAILABLE | "HEALTH BEHAVIOR" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 11, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, June 30, 2024 |
| First Use In Commerce Date | Sunday, June 30, 2024 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 11, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Carlsbad, CA 92009 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Carlsbad, CA 92009 |
| Event Date | Event Description |
| Wednesday, June 11, 2025 | NEW APPLICATION ENTERED |
| Wednesday, June 11, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, June 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, October 30, 2025 | ASSIGNED TO EXAMINER |
| Thursday, October 30, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, October 30, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, October 30, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, November 26, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, November 26, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, November 26, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, November 27, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 17, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 23, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 23, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |