| Serial Number | 97792228 |
| Word Mark | HEADSUP |
| Filing Date | Monday, February 13, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 1, 2025 |
| Registration Number | 7852425 |
| Registration Date | Tuesday, July 1, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 7, 2024 |
| Pseudo Mark | HEADS UP |
| Goods and Services | Human resource management for third parties; business management services, business consultancy and advisory services, business data analysis and research services; collecting and compilation of business data; all of the aforegoing in relation to employee satisfaction |
| Goods and Services | Design and development of computer hardware, software, software applications and software platforms; software as a service (SAAS) featuring software for gathering, storing, analyzing and reporting on employee satisfaction data and information; platform as a service (PAAS) featuring software for gathering, storing, analyzing and reporting on employee satisfaction data and information; software, software application, and software platform integration services, namely, integration of computer software into multiple systems and networks |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 2, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, July 7, 2023 |
| First Use In Commerce Date | Friday, July 7, 2023 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 2, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, July 7, 2023 |
| First Use In Commerce Date | Friday, July 7, 2023 |
| Party Name | SMOKE CONSOLIDATED INVESTMENT HOLDINGS LIMITED |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | LONDON WC1S 1HS GB |
| Party Name | SMOKE CUSTOMER INTELLIGENCE (PTY) LTD |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Olivedale 2188 ZA |
| Party Name | SMOKE CUSTOMER INTELLIGENCE (PTY) LTD |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Olivedale 2188 ZA |
| Party Name | SMOKE CUSTOMER INTELLIGENCE (PTY) LTD |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Olivedale 2188 ZA |
| Event Date | Event Description |
| Sunday, November 12, 2023 | NON-FINAL ACTION WRITTEN |
| Thursday, February 16, 2023 | NEW APPLICATION ENTERED |
| Thursday, March 2, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Sunday, November 12, 2023 | ASSIGNED TO EXAMINER |
| Sunday, November 12, 2023 | NON-FINAL ACTION E-MAILED |
| Sunday, November 12, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, February 7, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, February 7, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, February 7, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, March 14, 2024 | ASSIGNED TO EXAMINER |
| Wednesday, April 17, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, April 1, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, April 1, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Monday, April 1, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, April 1, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Monday, April 1, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, May 7, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 7, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 2, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, January 2, 2025 | USE AMENDMENT FILED |
| Monday, March 10, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, March 13, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, April 11, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, January 2, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Monday, March 10, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, June 5, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, June 12, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, April 11, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 11, 2025 | SU - NON-FINAL ACTION - WRITTEN |
| Thursday, June 12, 2025 | ASSIGNED TO LIE |
| Thursday, June 12, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 1, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, July 16, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, September 2, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, July 1, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, June 12, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |