HAWK DIRECT Trademark

Trademark Overview


On Monday, October 31, 2016, a trademark application was filed for HAWK DIRECT with the United States Patent and Trademark Office. The USPTO has given the HAWK DIRECT trademark a serial number of 87220718. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 30, 2024. This trademark is owned by Blackhawk Network, Inc.. The HAWK DIRECT trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Transportation & Storage Services categories with the following description:

Distribution services, namely, transportation and delivery of gift cards, prepaid debit cards, incentive cards, financial services cards and prepaid telecommunication cards and products of others

Issuance of stored value cards

Promoting the sale of gift cards, prepaid debit cards, incentive cards, financial services cards and prepaid telecommunication cards and products of others through the distribution of printed materials and promotional contests
hawk direct

General Information


Serial Number87220718
Word MarkHAWK DIRECT
Filing DateMonday, October 31, 2016
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 30, 2024
Registration Number5408493
Registration DateTuesday, February 20, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 21, 2017

Trademark Statements


Goods and ServicesDistribution services, namely, transportation and delivery of gift cards, prepaid debit cards, incentive cards, financial services cards and prepaid telecommunication cards and products of others
Goods and ServicesIssuance of stored value cards
Goods and ServicesPromoting the sale of gift cards, prepaid debit cards, incentive cards, financial services cards and prepaid telecommunication cards and products of others through the distribution of printed materials and promotional contests
NOT AVAILABLE"DIRECT"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 30, 2024
Primary Code035
First Use Anywhere DateSaturday, December 31, 2016
First Use In Commerce DateSaturday, December 31, 2016

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 30, 2024
Primary Code036
First Use Anywhere DateSaturday, December 31, 2016
First Use In Commerce DateSaturday, December 31, 2016

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 30, 2024
Primary Code039
First Use Anywhere DateSaturday, December 31, 2016
First Use In Commerce DateSaturday, December 31, 2016

Trademark Owner History


Party NameBlackhawk Network, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPLEASANTON, CA 94588

Party NameBlackhawk Network, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPleasanton, CA 94588

Party NameBlackhawk Network, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPleasanton, CA 94588

Trademark Events


Event DateEvent Description
Thursday, November 3, 2016NEW APPLICATION ENTERED
Thursday, November 3, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 7, 2017ASSIGNED TO EXAMINER
Sunday, February 12, 2017EXAMINERS AMENDMENT E-MAILED
Sunday, February 12, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Sunday, February 12, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 21, 2017PUBLISHED FOR OPPOSITION
Tuesday, May 16, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Sunday, February 12, 2017EXAMINERS AMENDMENT -WRITTEN
Sunday, February 12, 2017EXAMINER'S AMENDMENT ENTERED
Wednesday, March 1, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 21, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, November 15, 2017USE AMENDMENT FILED
Thursday, November 30, 2017CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, December 1, 2017STATEMENT OF USE PROCESSING COMPLETE
Tuesday, January 16, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, January 17, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, February 20, 2018REGISTERED-PRINCIPAL REGISTER
Wednesday, June 27, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 22, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, June 22, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 22, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 15, 2017TEAS STATEMENT OF USE RECEIVED
Wednesday, June 22, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 22, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, June 22, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, February 20, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, March 20, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, August 30, 2024CANCELLED SEC. 8 (6-YR)