HAVIANAS ORIGINAL FROM BRAZIL SINCE 1962 Trademark
Trademark Overview
On Wednesday, January 14, 2026, a trademark application was filed for HAVIANAS ORIGINAL FROM BRAZIL SINCE 1962 with the United States Patent and Trademark Office. The USPTO has given the HAVIANAS ORIGINAL FROM BRAZIL SINCE 1962 trademark a serial number of 99594023. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, January 14, 2026. This trademark is owned by Alpargatas S.A.. The HAVIANAS ORIGINAL FROM BRAZIL SINCE 1962 trademark is filed in the Clothing & Apparel Products category with the following description:
Footwear
General Information
| Serial Number | 99594023 |
| Word Mark | HAVIANAS ORIGINAL FROM BRAZIL SINCE 1962 |
| Filing Date | Wednesday, January 14, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, January 14, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Section 2(f) Limitation Statement | HAVAIANAS |
| Goods and Services | Footwear |
| Translation of Words in Mark | The English translation of the Portuguese wording HAVAIANAS in the mark is HAWAIIAN. |
| Description of Mark | The mark consists of a stylized horizontal design with the word "havaianas" and the phrase "Original from Brazil Since 1962" stacked below. |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 14, 2026 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Alpargatas S.A. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | São Paulo - SP 04794-000 BR |
Trademark Events
| Event Date | Event Description |
| Wednesday, January 14, 2026 | NEW APPLICATION ENTERED |
| Wednesday, January 14, 2026 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, January 14, 2026 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Wednesday, January 14, 2026 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |