| Serial Number | 97230241 |
| Word Mark | HACK THE HALFTIME |
| Filing Date | Thursday, January 20, 2022 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, January 8, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 11, 2023 |
| Goods and Services | Advertising and marketing services, namely, promoting the goods and services of third parties through an on-line medium; Advertising and marketing services, namely, promoting the goods and services of third parties through an online augmented reality medium; Advertising and marketing services, namely, promoting the goods and services of third parties through a virtual reality medium; Advertising and marketing services that enable businesses to use image recognition for tagging products and linking the products to a corresponding website to provide further information and purchase options to consumers; Producing enhanced interactive video advertising content for others, namely, producing interactive video experiences for others through which goods and services may be directly purchased |
| Goods and Services | Software as a service (SAAS) services featuring software for use in image recognition to tag products displayed in video content to enable direct purchases of the tagged products from the video content; Providing an on-line, non-downloadable software platform for third parties to tag images in video content to facilitate the purchase of the displayed products and services by viewers of the visual content; Providing an on-line, non-downloadable software platform for third parties to tag images in augmented reality or virtual reality to facilitate the purchase of the displayed products and services by viewers; Computer services, namely, providing a platform as a service (PAAS) featuring computer software platforms for allowing users and advertisers to personalize and target online shopping experiences; Computer services, namely, providing a platform as a service (PAAS) featuring computer software platforms for allowing users and advertisers to personalize and target online shopping experiences; Providing a platform as a service (PAAS) featuring computer software platforms for analyzing and monetizing video content; Providing a platform as a service (PAAS) featuring computer software platforms for analyzing and monetizing augmented reality or virtual reality content |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 6, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 6, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | DroppTV Holdings, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10018 |
| Party Name | DroppTV Holdings, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10018 |
| Event Date | Event Description |
| Monday, January 8, 2024 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED |
| Monday, January 8, 2024 | ABANDONMENT - NO USE STATEMENT FILED |
| Wednesday, January 3, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 3, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, January 3, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, June 6, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 11, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 11, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 22, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, March 6, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, March 6, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Monday, March 6, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, March 6, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Monday, March 6, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, August 22, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 22, 2022 | NON-FINAL ACTION E-MAILED |
| Monday, August 22, 2022 | NON-FINAL ACTION WRITTEN |
| Wednesday, August 17, 2022 | ASSIGNED TO EXAMINER |
| Thursday, March 24, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, March 24, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, March 24, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, March 24, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, March 24, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, January 26, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, January 24, 2022 | NEW APPLICATION ENTERED |