| Serial Number | 97225374 |
| Word Mark | H-E-B |
| Filing Date | Tuesday, January 18, 2022 |
| Status | 732 - THIRD EXTENSION - GRANTED |
| Status Date | Wednesday, June 26, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 8, 2022 |
| Goods and Services | Advertising, marketing and promotion services; Advertising planning; Advertising analysis; Preparing and placing advertisements for others; Preparation and realization of media and advertising plans and concepts; Consultancy regarding advertising communication strategies; Promoting the goods and services of others; Promoting and marketing the goods and services of others by distributing coupons; Advertising and marketing consultancy; Market analysis; Analysis of market research data and statistics; Market reports and studies; Provision of marketing reports; Market research and market intelligence services; Providing marketing and advertising analysis services measuring impact of advertising on sales and brand penetration; Advertising and marketing services, namely, providing retail performance analysis; Dissemination of advertising matter; Rental of advertising space; Online advertising network matching services for connecting advertisers to websites; Consumer strategy business consulting in the fields of marketing and sales specializing in the use of analytic models for the understanding and predicting of consumer, business, and retail market trends and actions; Promoting the sale of goods and services of others through electronic couponing, promotions and discounts; Marketing and consulting services in the field of promoting and tracking the goods, services, and brands of others through all public communication means; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; Marketing consulting, namely, tracking and reporting online, digital and omni channel marketing activities of others; Business consulting and information services; Business consultation in the areas of customer engagement, experience, motivation, and loyalty; Promoting the sale of the goods and services of others through customer loyalty and incentive programs for retail customers; Retail and online retail grocery store services; Collection, analysis, and reporting of consumer data from the general population from special groups of consumers for business purposes; Marketing services, namely, the provision of predictive data concerning consumer purchasing behavior, likelihood of consumer response and conversion, consumer brand loyalty, consumer product and brand affinities, and consumer preferences with respect to media and purchasing channels; Statistical evaluations of marketing data and consultation related thereto; Business research and consulting relating to market research, audience research and analysis, consumer purchasing information, consumer behavior and brand identity development; Market segmentation consultation; Demographic consultation and studies; Business advice and commercial information; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Marketing and branding services, namely, providing brand penetration data and demographic data; Marketing services, namely, providing target demographic segmentation analysis and recommendations; Providing an online database for accessing, downloading, viewing and manipulating data in the fields of consumer demographics and preferences, advertising sales effectiveness, and selection of media to optimize sales results; Media buying advice and consultancy; Media buying and media planning services being planning, purchase and procurement of media advertising for others; |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | H-E-B, LP |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204 |
| Party Name | H-E-B, LP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204 |
| Event Date | Event Description |
| Friday, January 21, 2022 | NEW APPLICATION ENTERED |
| Monday, January 24, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 29, 2022 | ASSIGNED TO EXAMINER |
| Saturday, October 1, 2022 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, October 1, 2022 | EXAMINERS AMENDMENT E-MAILED |
| Saturday, October 1, 2022 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Saturday, October 1, 2022 | EXAMINER'S AMENDMENT ENTERED |
| Saturday, October 1, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, June 30, 2023 | SOU TEAS EXTENSION RECEIVED |
| Friday, June 30, 2023 | SOU EXTENSION 1 FILED |
| Friday, June 30, 2023 | SOU EXTENSION 1 GRANTED |
| Tuesday, July 4, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, October 19, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 8, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 8, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 3, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, December 22, 2023 | SOU TEAS EXTENSION RECEIVED |
| Friday, December 22, 2023 | SOU EXTENSION 2 FILED |
| Friday, December 22, 2023 | SOU EXTENSION 2 GRANTED |
| Tuesday, December 26, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, June 26, 2024 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, June 26, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, June 26, 2024 | SOU EXTENSION 3 GRANTED |
| Wednesday, June 26, 2024 | SOU EXTENSION 3 FILED |
| Friday, December 27, 2024 | SOU TEAS EXTENSION RECEIVED |