H E B Trademark

Trademark Overview


On Friday, February 10, 2012, a trademark application was filed for H E B with the United States Patent and Trademark Office. The USPTO has given the H E B trademark a serial number of 85539237. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, January 24, 2023. This trademark is owned by HEB GROCERY COMPANY, LP. The H E B trademark is filed in the Light Beverage Products category with the following description:

Water beverages, flavored waters, fruit juices, sports drinks, soft drinks, isotonic beverages, [ energy drinks, ] seltzer water
h e b

General Information


Serial Number85539237
Word MarkH E B
Filing DateFriday, February 10, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, January 24, 2023
Registration Number4303982
Registration DateTuesday, March 19, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 1, 2013

Trademark Statements


Description of MarkThe mark consists of THE LETTERS "H-E-B" IN WHITE LETTERS WITHIN A RED OVAL DESIGN.
Pseudo MarkHEB
Indication of Colors claimedThe color(s) RED AND WHITE is/are claimed as a feature of the mark.
Goods and ServicesWater beverages, flavored waters, fruit juices, sports drinks, soft drinks, isotonic beverages, [ energy drinks, ] seltzer water

Classification Information


International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateWednesday, February 15, 2012
Primary Code032
First Use Anywhere DateSunday, July 10, 1994
First Use In Commerce DateSunday, July 10, 1994

Trademark Owner History


Party NameH-E-B, LP
Party Type31 - New Owner After Registration
Legal Entity Type13 - Limited Partnership
AddressSAN ANTONIO, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type30 - Original Registrant
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type20 - Owner at Publication
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type10 - Original Applicant
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Trademark Events


Event DateEvent Description
Tuesday, January 24, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, January 24, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, January 24, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, January 24, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, July 7, 2022TEAS SECTION 8 & 9 RECEIVED
Saturday, March 19, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, March 29, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, March 29, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, March 28, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, February 21, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, September 12, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, March 19, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, March 19, 2013REGISTERED-PRINCIPAL REGISTER
Tuesday, January 1, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 1, 2013PUBLISHED FOR OPPOSITION
Wednesday, December 12, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, November 28, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 28, 2012ASSIGNED TO LIE
Friday, November 9, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, November 8, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, November 8, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, November 8, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, May 11, 2012NOTIFICATION OF PRIORITY ACTION E-MAILED
Friday, May 11, 2012PRIORITY ACTION E-MAILED
Friday, May 11, 2012PRIORITY ACTION WRITTEN
Friday, May 4, 2012ASSIGNED TO EXAMINER
Thursday, February 16, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Wednesday, February 15, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 14, 2012NEW APPLICATION ENTERED