GUINNESS WORLD RECORDS LIVE! Trademark

Trademark Overview


On Thursday, March 9, 2017, a trademark application was filed for GUINNESS WORLD RECORDS LIVE! with the United States Patent and Trademark Office. The USPTO has given the GUINNESS WORLD RECORDS LIVE! trademark a serial number of 87364521. The federal status of this trademark filing is REGISTERED as of Tuesday, April 2, 2019. This trademark is owned by Guinness World Records Limited. The GUINNESS WORLD RECORDS LIVE! trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Arranging and conducting workshops in the field of record-breaking attempts; training and education services, namely, arranging and conducting educational seminars and workshops in the field of record-breaking events; entertainment services, namely, conducting live performances of record-breaking attempts; organisation of athletic and physical skill competitions, games, quiz games, cultural shows; organisation of exhibitions for entertainment purposes; organisation, production and presentation of live television and social media show performances and audience participation events; production of sound and video recordings, production of interactive broadcast television and social media video programs; entertainment production consulting services, namely, staging of live performances of record breaking attempts, advisory services in the nature of providing advice on performing under regulations covering competitive world record attempts, and providing advice on overcoming competitive rec...

Organizing and conducting exhibitions to facilitate employee engagement, teambuilding and other business objectives; data verification services for others, namely, verification of data in connection with setting world records for the purposes of advertising and publicity; consultation services relating to publicity; publicity consultation and publication of publicity texts; advertising on the Internet for others; all of the aforementioned services are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures or occurrences; compilation of information into computer databases relating to world records, outstanding achievement and record breaking events

Development and preparation of regulations and measurement criteria for establishing records to the order and specification of others; authentication in the field of verifying world records; all of the aforementioned services are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures or occurrences
guinness world records live!

General Information


Serial Number87364521
Word MarkGUINNESS WORLD RECORDS LIVE!
Filing DateThursday, March 9, 2017
Status700 - REGISTERED
Status DateTuesday, April 2, 2019
Registration Number5712003
Registration DateTuesday, April 2, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 15, 2019

Trademark Statements


Goods and ServicesArranging and conducting workshops in the field of record-breaking attempts; training and education services, namely, arranging and conducting educational seminars and workshops in the field of record-breaking events; entertainment services, namely, conducting live performances of record-breaking attempts; organisation of athletic and physical skill competitions, games, quiz games, cultural shows; organisation of exhibitions for entertainment purposes; organisation, production and presentation of live television and social media show performances and audience participation events; production of sound and video recordings, production of interactive broadcast television and social media video programs; entertainment production consulting services, namely, staging of live performances of record breaking attempts, advisory services in the nature of providing advice on performing under regulations covering competitive world record attempts, and providing advice on overcoming competitive records for outstanding achievements; Providing recognition and incentives by the way of paper award certificates to demonstrate excellence in the field of record breaking skills; video recordings, namely, providing online non-downloadable video recordings of record-breaking attempts and events; all of the aforementioned services are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures and occurrences
Description of MarkThe mark consists of a circle with the words "GUINNESS WORLD RECORDS" in white letters bordering the dark blue interior portion of the circle; the circle interior is white and is outlined in concentric circles appearing in dark blue, white, light blue, and black; a single gold star on a white background positioned over a dark blue pedestal appears in the center of the white circle followed by the word "LIVE!" in gold letters outlined in black to the right of the circle; a black rectangle appears behind the circle extending from the word "LIVE!".
Indication of Colors claimedThe colors light and dark blue, black, white, and gold are claimed as a feature of the mark.
Goods and ServicesOrganizing and conducting exhibitions to facilitate employee engagement, teambuilding and other business objectives; data verification services for others, namely, verification of data in connection with setting world records for the purposes of advertising and publicity; consultation services relating to publicity; publicity consultation and publication of publicity texts; advertising on the Internet for others; all of the aforementioned services are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures or occurrences; compilation of information into computer databases relating to world records, outstanding achievement and record breaking events
NOT AVAILABLE"WORLD RECORDS" AND "LIVE"
Goods and ServicesDevelopment and preparation of regulations and measurement criteria for establishing records to the order and specification of others; authentication in the field of verifying world records; all of the aforementioned services are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures or occurrences

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 14, 2017
Primary Code035
First Use Anywhere DateSaturday, October 15, 2016
First Use In Commerce DateSaturday, October 15, 2016

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, March 14, 2017
Primary Code041
First Use Anywhere DateSunday, October 8, 2017
First Use In Commerce DateSunday, October 8, 2017

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, March 14, 2017
Primary Code042
First Use Anywhere DateSunday, August 13, 2017
First Use In Commerce DateSunday, August 13, 2017

Trademark Owner History


Party NameGuinness World Records Limited
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressLondon WC1A1DE

Party NameGuinness World Records Limited
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressLondon E149SH
GB

Party NameGuinness World Records Limited
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressLondon E149SH
GB

Trademark Events


Event DateEvent Description
Monday, March 13, 2017NEW APPLICATION ENTERED
Tuesday, March 14, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 15, 2017NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, May 25, 2017ASSIGNED TO EXAMINER
Wednesday, May 31, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, May 31, 2017NON-FINAL ACTION E-MAILED
Wednesday, May 31, 2017NON-FINAL ACTION WRITTEN
Tuesday, November 21, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, November 21, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 22, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, December 13, 2017EXAMINERS AMENDMENT -WRITTEN
Wednesday, December 13, 2017EXAMINER'S AMENDMENT ENTERED
Wednesday, December 13, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, December 13, 2017EXAMINERS AMENDMENT E-MAILED
Monday, December 18, 2017EXAMINERS AMENDMENT -WRITTEN
Monday, December 18, 2017EXAMINER'S AMENDMENT ENTERED
Monday, December 18, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, December 18, 2017EXAMINERS AMENDMENT E-MAILED
Monday, December 18, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 10, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 30, 2018PUBLISHED FOR OPPOSITION
Tuesday, January 30, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 27, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, September 7, 2018TEAS STATEMENT OF USE RECEIVED
Friday, September 7, 2018USE AMENDMENT FILED
Saturday, September 29, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, September 29, 2018STATEMENT OF USE PROCESSING COMPLETE
Monday, October 22, 2018SU - NON-FINAL ACTION - WRITTEN
Monday, October 22, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, October 22, 2018NON-FINAL ACTION E-MAILED
Wednesday, October 31, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, November 9, 2018ASSIGNED TO LIE
Friday, November 16, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, November 16, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 6, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, December 7, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, December 11, 2018WITHDRAWN FROM ISSUE - MANAGING ATTORNEY REQUEST
Wednesday, December 26, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 15, 2019PUBLISHED FOR OPPOSITION
Tuesday, January 15, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 2, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, April 2, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, June 14, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, June 14, 2024TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, June 14, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 14, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, June 14, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 14, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, June 14, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED