| Serial Number | 97345229 |
| Word Mark | GUILD |
| Filing Date | Monday, April 4, 2022 |
| Status | 731 - SECOND EXTENSION - GRANTED |
| Status Date | Monday, August 19, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 4, 2023 |
| Description of Mark | The mark consists of "GUILD" in stylized lettering with a starburst over and partially in front of the "I" with the left and right sides of the starburst stretching to the edge of each side of the word. |
| Goods and Services | Promotion in the nature of publicity agency services and business management of a professional video gaming sports team; publicity agency services, namely, promotion of electronic sports teams; publicity agency services, namely, promotion of electronic sports players; advertising, including promotion of products and services of third parties through sponsoring arrangements and license agreements relating to esport events; sponsorship search in the fields of esports-talent coaching, mentorship and management; business management in the fields of esports-talent coaching, mentorship and management; business administration services in the fields of esports-talent coaching, mentorship and management; providing office functions in the fields of esports-talent coaching, mentorship and management; product merchandising for others in the fields of esports-talent coaching, mentorship and management; administration of membership schemes, namely, administration of a discount program for enabling participants to obtain discounts on goods and services through use of a discount membership card; charitable services, namely, promoting public awareness about charitable, philanthropic, volunteer, public and community service and humanitarian activities in the field of sport; all of the aforementioned in the sector of esports-talent coaching, mentorship and management, and none of the aforementioned being a computer software game or a videogame or merchandising related to such a game |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 8, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | GUILD ESPORTS PLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | London SW1Y6LX GB |
| Party Name | GUILD ESPORTS PLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | London SW1Y6LX GB |
| Event Date | Event Description |
| Friday, April 8, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, April 7, 2022 | NEW APPLICATION ENTERED |
| Friday, January 20, 2023 | ASSIGNED TO EXAMINER |
| Saturday, April 9, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, February 9, 2023 | NON-FINAL ACTION WRITTEN |
| Thursday, February 9, 2023 | NON-FINAL ACTION E-MAILED |
| Thursday, February 9, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 9, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, May 10, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, May 9, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, June 1, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 14, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 4, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 4, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 29, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Saturday, February 24, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, February 23, 2024 | SOU TEAS EXTENSION RECEIVED |
| Friday, February 23, 2024 | SOU EXTENSION 1 FILED |
| Friday, February 23, 2024 | SOU EXTENSION 1 GRANTED |
| Monday, August 19, 2024 | SOU TEAS EXTENSION RECEIVED |
| Monday, August 19, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, August 19, 2024 | SOU EXTENSION 2 GRANTED |
| Monday, August 19, 2024 | SOU EXTENSION 2 FILED |