GUIDED BY HEART Trademark
Trademark Overview
On Tuesday, March 12, 2019, a trademark application was filed for GUIDED BY HEART with the United States Patent and Trademark Office. The USPTO has given the GUIDED BY HEART trademark a serial number of 88322969. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, March 27, 2026. This trademark is owned by WHITEPATH NCS L.L.C.. The GUIDED BY HEART trademark is filed in the Insurance & Financial Services category with the following description:
Claims adjustment in the field of insurance; Insurance administration services, namely, assisting others with adjusting insurance claims
General Information
| Serial Number | 88322969 |
| Word Mark | GUIDED BY HEART |
| Filing Date | Tuesday, March 12, 2019 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 27, 2026 |
| Registration Number | 5861765 |
| Registration Date | Tuesday, September 17, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 2, 2019 |
Trademark Statements
| Goods and Services | Claims adjustment in the field of insurance; Insurance administration services, namely, assisting others with adjusting insurance claims |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 27, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | Tuesday, January 1, 2019 |
| First Use In Commerce Date | Monday, February 18, 2019 |
Trademark Owner History
| Party Name | WHITEPATH NCS L.L.C. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tempe, AZ 85282 US |
| Party Name | WHITEPATH NCS L.L.C. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tempe, AZ 85282 US |
| Party Name | WHITEPATH NCS L.L.C. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tempe, AZ 85282 US |
Trademark Events
| Event Date | Event Description |
| Friday, March 15, 2019 | NEW APPLICATION ENTERED |
| Thursday, March 21, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 22, 2019 | ASSIGNED TO EXAMINER |
| Wednesday, May 22, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 12, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 2, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 2, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, July 5, 2019 | ASSIGNED TO EXAMINER |
| Tuesday, September 17, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, May 29, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, May 29, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, May 29, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, May 29, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, May 29, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, May 29, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, September 17, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, July 31, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, July 31, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, July 31, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, July 31, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, March 27, 2026 | CANCELLED SEC. 8 (6-YR) |