GUARDIAN DIRECT Trademark

Trademark Overview

On Monday, August 28, 2017, a trademark application was filed for GUARDIAN DIRECT with the United States Patent and Trademark Office. The USPTO has given the GUARDIAN DIRECT trademark a serial number of 87978569. The federal status of this trademark filing is SECTION 8 - ACCEPTED as of Thursday, September 11, 2025. This trademark is owned by The Guardian Life Insurance Company of America. The GUARDIAN DIRECT trademark is filed in the Insurance & Financial Services category with the following description:

Providing insurance services, namely, individual accident, critical care, pet, hospital indemnity, and dental insurance underwriting services; insurance administration; insurance brokerage; providing information in the field of insurance services via a global computer network
guardian direct

General Information

Serial Number87978569
Word MarkGUARDIAN DIRECT
Filing DateMonday, August 28, 2017
Status701 - SECTION 8 - ACCEPTED
Status DateThursday, September 11, 2025
Registration Number5619239
Registration DateTuesday, November 27, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 26, 2018

Trademark Statements

Goods and ServicesProviding insurance services, namely, individual accident, critical care, pet, hospital indemnity, and dental insurance underwriting services; insurance administration; insurance brokerage; providing information in the field of insurance services via a global computer network
NOT AVAILABLE"DIRECT"

Classification Information

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, September 1, 2017
Primary Code036
First Use Anywhere DateTuesday, February 28, 2017
First Use In Commerce DateSaturday, September 30, 2017

Trademark Owner History

Party NameThe Guardian Life Insurance Company of America
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004
Party NameThe Guardian Life Insurance Company of America
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10004
Party NameThe Guardian Life Insurance Company of America
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Trademark Events

Event DateEvent Description
Thursday, December 7, 2017PRIORITY ACTION WRITTEN
Thursday, August 31, 2017NEW APPLICATION ENTERED
Friday, September 1, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sunday, December 3, 2017ASSIGNED TO EXAMINER
Thursday, December 7, 2017NOTIFICATION OF PRIORITY ACTION E-MAILED
Thursday, December 7, 2017PRIORITY ACTION E-MAILED
Tuesday, March 13, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, March 13, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 14, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, May 9, 2018FINAL REFUSAL WRITTEN
Wednesday, May 9, 2018NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, May 9, 2018FINAL REFUSAL E-MAILED
Thursday, May 10, 2018TEAS REQUEST FOR RECONSIDERATION RECEIVED
Thursday, May 10, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 10, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 24, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 6, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 26, 2018PUBLISHED FOR OPPOSITION
Tuesday, June 26, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 21, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, August 22, 2018TEAS STATEMENT OF USE RECEIVED
Wednesday, August 22, 2018TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, August 22, 2018DIVISIONAL REQUEST RECEIVED
Wednesday, August 22, 2018USE AMENDMENT FILED
Tuesday, September 18, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, September 18, 2018DIVISIONAL PROCESSING COMPLETE
Tuesday, September 18, 2018STATEMENT OF USE PROCESSING COMPLETE
Monday, October 22, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, October 23, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 27, 2018REGISTERED-PRINCIPAL REGISTER
Thursday, September 26, 2019TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, September 26, 2019APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, April 22, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, April 22, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, April 22, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, April 22, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 22, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 27, 2025TEAS SECTION 8 RECEIVED
Monday, November 27, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, September 8, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 11, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED
Thursday, September 11, 2025NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

Related Keywords

direct guardian insurance services providing brokerage administration information global network computer underwriting